Halley Quinn Email & Phone Number

Boston, Massachusetts, United States

• Managed design efforts across all forms of media and communication. Collaborated with multidisciplinary teams to build and maintain brand excellence for a wide range of design needs.
• Creative Management: Trained 160+ marketers to create meaningful brand expressions from new templated assets and processes, using live and computer-based trainings and supporting documentation, to lessen need for.
• GTM Creative Strategy: Defined creative go-to-market process for a company with 35+ products and an expanding portfolio. Supported creation of a product database and design system of branded illustrations, icons.
• Sales Support: Defined the visual expression of Toast’s RFPs and pitch decks for enterprise clients, which were used to secure partnerships with Marriott, Pepsi, Choice Hotels, McDonalds, Caribou Coffee, and Gordon.
• Creative Operations: Launched a digital asset manager that houses 7,000+ assets and a suite of 200+ templated designs to increase efficiency and brand excellence. Established workflows to enable Toast’s international.
• Creative Direction: Lead designer for Tier-1 projects such as the Restaurant Trends Report, Toast’s ESG report, third-generation hardware packaging, and eight net-new product launches.

Columbus, Ohio

• Served as the creative lead for half of the lines of business within CoverMyMeds, McKesson’s technology division. Independently executed creative for high-level campaigns, from strategy to final artwork. Supported.
• Sales Support: Defined the visual approach to the sales pitch process for pharmaceutical and payer businesses, successfully closing deals with companies including Bausch, Cerner, Novartis, Johnson & Johnson, Sanofi.
• GTM Creative Strategy: Led creative strategy for the launch of new products and created sales enablement materials to support their growth, including an interactive sales demo for our provider-facing solutions, which.
• Brand Activation: Designed branded assets and booth experiences to support 90 trade shows per year, including high-profile healthcare conferences such as HIMSS, Epic UGM, and Asembia.
• Creative Direction: Art director for the 2021 Medication Access Report, which was recognized with a platinum Hermes Creative Award from the Association of Marketing and Communication Professionals.Photo & Video Art.
• Visual Design: Collaborated with the product design team to refresh our the visual design of our product design system to support an expanding product portfolio and evolving corporate brand.

Pickerington, Ohio

• Designed the AMA’s monthly member magazine, American Motorcyclist, and developed branded graphics for the association’s annual events and Motorcycle Hall of Fame Museum exhibits.
• Commissioned and negotiated contracts with freelance photographers and provided art direction for 5-10 photo shoots a month.
• Streamlined freelancer database to improve efficiency and quality in hiring.
• Created designs to support the launch of the AMA apparel program.
• Created the visual identity for AMA Racing and other ancillary brands.

Columbus, Ohio Area

Created all internal marketing materials for the association. Handle a queue of on-demand requests with speed and accuracy, working directly with association members and internal stakeholders to prioritize and manage timeline expectations, managing projects from start-to-finish. Maintained a library of approved digital, multimedia and print assets..

Delaware, Ohio

Designed and edited news pages on a strict nightly deadline. Collaborated with reporters to produce infographics and illustrations. Achievements: - Redesigned the newspaper, earning eight awards from The Associated Press Society of Ohio. - Launched a new website and lead Wordpress training efforts. - Established and managed the newspaper’s social media.

B.S. In Visual Journalism, Information Design

Fine Arts