Halley Dyaanand Email & Phone Number

Atlanta, Ga, Us

Atlanta, Ga, Us

Smyrna, Georgia, United States

A1 Trading is a financial analysis and trading education company helping traders of all levels by combining market expertise with advancedtechnology to offer valuable insights and tools worldwide.Oversaw the development and execution of the affiliate marketing strategy, driving a 25% increase in affiliate-generated revenue.Recruited, onboarded, and nurtured relationships with affiliate partners, expanding the program's reach and engagement.Analyzed affiliate performance metrics and provided strategic recommendations to optimize campaigns and improve conversion rates.Collaborated with the marketing team to create compelling promotional materials and ensure consistent brand messaging across affiliatechannels.

Smyrna, Georgia, United States

A1 Trading is a financial analysis and trading education company helping traders of all levels by combining market expertise with advancedtechnology to offer valuable insights and tools worldwide.Managed a portfolio of clients, ensuring exceptional service and support, leading to a 20% increase in customer retention.Created and launched a software trial process, boosting final purchase rates by 12% within six months.Collaborated with cross-functional teams to identify and resolve customer issues, resulting in a 15% improvement in customer satisfaction.Conducted regular check-ins and business reviews with clients, providing actionable insights to drive product adoption and maximize customersuccess.

Centerfield Media delivers outcome-based digital marketing solutions and personalized omnichannel experiences for the world’s leading brands; Increase social reach by 359% through coordination of Instagram, Facebook, Twitter, LinkedIn, and TikTok accounts for business.com, savings.com, seniorliving.org and broadbandnow.com for a combined following of 391,402; Streamlined content scheduling through Hootsuite and generated timely, relevant content themes resulting in 2% social media growth per month for 4 months; Produced 6 pieces of content each week (graphics, videos, copy) for 4 months generating a 33% in engagement for savings.com and broadbandnow.com; Leveraged research of current media trends to implement relevant content strategy for savings.com and broadbandnow.com and participated in cross-collaboration of social media strategy implementation with Director of Communications and Chief Marketing Officer

Remote

Collected and analyzed qualitative and quantitative data to evaluate the impact of The Great Resignation on recent college graduates; Applied to 100+ job applications and tracked response rates from employers in the job hiring process; Provided timely and relevant analytics to the research project; Cross-collaborated with fellow interns, Analytics Manager, Director of Communications, Sr. Editor of Industry Research, and the Chief Marketing Officer; Summarized and presented qualitative and quantitative final data to Marketing Department; Conducted A/B testing on biases present in hiring process

Atlanta, Georgia, United States

Present strategic recommendation to Grady Foundation President, Joselyn Baker and her executive team. Grady is the 5th largest hospital system in the country and the largest hospital in the state of Georgia. Conducted market research and competitive analysis through the use of Theme Boards, SWOT/PEST, Journey Maps, and Brand Positioning Grids to evaluate trends, promotional elements, pricing, and brand positioning of current product offerings to build a strategy and marketing plans to drive customer demand for the student and general consumer market segments

Atlanta, Georgia, United States

Create (2+) email campaigns to advertise PPA’s annual Imaging USA convention; Perform keyword search using SEMRush to increase SEO; Assist marketing team in creating social media copies (30+) for Imaging USA accounts; Edit (20+) additions of the Faces of PPA campaign on the company website; Curate a list of (40+) potential PR contacts to promote the Imaging USA convention

Atlanta, Georgia, United States

- Uphold the constitution, Delta Zeta policies, and chapter bylaws and standing rules.- Preside at all meetings of the chapter.- Enforce compliance with all regulations of the college, chapter, and sorority.- Complete written reports and provide them in a timely manner to National Headquarters.- Oversee chapter of 80+ women.

• Organize and execute formal recruitment for a 3-day experience for 80 sisters and 150-200 potential new members• Educate chapter on recruitment by planning (10+) workshops and (6+) practices throughout the year• Serve as a resource for the chapter by maintaining chapter membership and upholding chapter and Panhellenic rules

While working as a Marketing and Sales Strategy Intern at Maria Elena Jewelry, I developed a complete rebranding of the company as well as managing market research and design of social media content.• Restructured, and developed marketing and social media strategy for a solo entrepreneur by collaborating with the CEO and the Strategy manager• Design a comprehensive brand guide to ensure uniformity and consistency to increase engagement on social media platforms• Manage workflow of social media by scheduling posts, content, and graphics

Atlanta, Georgia, United States

• Create social media content to market Maybelline's new products at Georgia State• Host and conduct events on campus to give away free products and market for Maybelline• Partner cross-functionally with 20+ student ambassadors and Maybelline's corporate Youth Marketing Connection group to enhance on-campus visibility for Maybelline products

Atlanta, Georgia, United States

• Communicated important announcements with key stakeholders by designing social media content • Conducted execution of 5Church’s exclusive and prestigious 3rd anniversary party with over 100+ attendees