Oladoyin Odukoya Email & Phone Number

Canada

- Managed all communications channels, including newsletters, social media, and website, raising awareness for youth mental health services.- Produced social video content that tapped into cultural trends, significantly expanding audience reach on platforms like TikTok and Instagram.- Developed and tested multiple content formats, identifying audience preferences and creating reusable templates to streamline production.- Utilized social listening and analytics tools (Later Media, VideoIQ) to make data-driven decisions and improve content performance.- Collaborated with stakeholders on paid ads and outreach events, contributing to increased sign-ups for mental health services.

Lagos, Lagos State, Nigeria

- Directed a targeted content approach that harmonized with cultural nuances, thereby enhancing engagement and resonance with the local audience. This involved overseeing the creation and distribution of content across various channels encompassing blog posts, graphics, videos, and written copy, aligning with regional preferences and trends.- Led the development and execution of the content strategy for the business's African arm ensuring seamless localization. - Successfully orchestrated a targeted digital growth strategy that propelled the LinkedIn audience by 13.5% and elevated Instagram reach by an impressive 53.1% in just three months. - Stayed abreast of industry trends and emerging social media platforms, integrating insights into strategies to continually enhance online presence.

Lagos, Nigeria

- Served as a key member of the Nigerian team for the Eden Global Brand, spearheading content creation and social media communications.- Managed brainstorming content ideation sessions to create new ideas to increase brand awareness and content engagement which translated into detailed executions of creating content involving video shoots and photoshoots to be used across channels- Maintained a monthly calendar that involved stories, reels, and posts while factoring in campaigns around public holidays and trends- Executed strategic initiatives that significantly elevated brand awareness and reach, directly contributing to a 35% increase in business revenue. This involved the development and implementation of impactful content and communication strategies tailored to the Nigerian market, successfully positioning the brand for sustained growth and market prominence.- Tracked and analyzed social media metrics to assess the performance of our content and campaigns to make data-driven decisions in crafting content strategy better- Directed an exceptional social media growth strategy that resulted in an impressive 50% increase in audience across all platforms within a 1-year timeframe thus expanding brand visibility and leading to a notable surge in sales.- Collaborated with the team toward the successful launch of the new Eden Life brand, taking charge of content creation, managing photoshoots, and curating a compelling shot list to aid in increased brand awareness.- Formulated and executed innovative social media content strategies resulting in a notable 30% increase in product sales directly impacting the company's revenue.- Managed a community of over 200 people hosting weekly Twitter Spaces sessions, ensuring consistent community engagement and top-of-mind awareness for the brand.

Lagos, Nigeria

- Developed static and motion graphics for social media content for multiple brands- Edited short and long-form videos for social media content

Lagos, Nigeria

- Led a team of three content writers and designers to tailor content efforts for multiple brands, aligning them with specific brand goals. - Developed and executed campaign strategies for multiple brands, ensuring client satisfaction and directly contributing to additional revenue of $112,000.- Took the lead in launching a highly successful experiential campaign for Lush Hair, resulting in a remarkable 18% increase in brand revenue. - Utilized influencer marketing strategies to surpass a deodorant brand's digital audience growth goal by 30% and concurrently boost sales within the Lagos market.- Conducted in-house training on content creation for social media, resulting in improved project executions.- Successfully navigated the comprehensive experiential events management process for diverse brands, from ideation to execution. This involved adeptly securing optimal locations, fostering strong communication with stakeholders, collaborating seamlessly with internal teams, and proficiently managing logistical elements such as budgeting and scheduling.

Lagos, Nigeria

- Conducted trends spotting, analytics, and reporting to inform and optimize social media strategies contributing to more informed decision-making and enhancing the overall effectiveness of campaigns.- Utilized graphic design skills to create visually appealing social media content. This included designing campaign banners for both in-store and digital use.- Produced and shot videos for multiple brands enhancing the brand's visual appeal and contributing to effective storytelling and audience engagement.- Developed compelling content and visuals that resonate with an audience, creating brand loyalty and a strong community.

Self-learning internship where the focus was to accomplish UI/UX tasks by collaborating with frontend and backend developers to achieve a centred goal.

Ijora Olopa, Lagos

- Produced construction and presentation drawings for clients, ensuring clarity and accuracy in project communication.- Developed comprehensive concept sheets integral to successful business proposals, effectively conveying design ideas and project viability to stakeholders.- Proactively managed construction sites to guarantee adherence to design specifications, fostering a seamless execution of projects.- Generated detailed drawings with meticulous attention to precision, providing a robust framework for the construction team to ensure accuracy in the building process.- Crafted visually compelling presentation drawings, facilitating client visualizations and enhancing communication throughout the design and construction phases.- Oversaw site inspections to ensure projects were being constructed to standard

Contract-based Architect creating 3d representations of residential and commercial buildings.

Digital Marketing

- Developed creative content for both digital and traditional media - Showed leadership skills which helped my team to come out on top 5.

Masters In Environmental Design, Architecture

Bachelor Of Science (B.Sc.), Architecture, First Class Honours