Area Manager Field Audit
Lahore
KEY RESPONSIBILITIES:• Sales Audit Activities:- Retail Market Audit:Managing retail market audit in Punjab province where I monitor product display & availability as per agreed benchmark, weak coverage areas, potential gaps, sales staff touring, and promotional schemes, competitor’s activities, transshipment cases and counterfeit products.- Key Accounts Audit:Managing audit of 170 key accounts audit in 5 major cities where I monitor product display & availability as per agreed benchmark, schemes, Prizes verification and competitor’s activities.- Modern Trade Audit:Managing audit of 5 metro stores, 2 Hyperstar stores, utility stores of 12 major cities and CSD of 4 cities where I monitor product display & availability, merchandisers availability and competitors activities- Distribution Audit:Managing distribution audit of consumer product division (jam-e-shirin), natural medicine division (herbal medicines) distributors and Springley setup (natural mineral water) for inventory level at distribution, van sales audit, expire and damage stock audit, prizes verification and feedback surveys regarding distribution services & credibility.• Marketing and Activities Audit: Managing audit of marketing and merchandising activities at Sunday bazaar, Ramadan Bazaars stalls, Expo Centers, Health Camps, DTCC, Outdoor and In Store promotional Activities.• Merchandising activities: Managing audit of merchandising activities like POS utilization, Store brandings, Hajj Camps and at other DTCC activities.• Feedback to stakeholders: Market Presence, Field Audit, Distribution Audit & Reporting Analysis. Preparation of Audit reports, Graphs, Charts, and analysis reports from collected data.