Hamilton Taggart Email & Phone Number

Huntersville, Nc, Us

San Francisco, Ca, Us

Dallas, Texas, Us

▪ Managing Google Ads and Microsoft Ads accounts for clients, with a total monthly media spend exceeding $5 million.▪ Leading, coaching, and training a team of Search Engine Marketing (SEM) managers and account strategists.▪ Designing and implementing hundreds of campaigns across various channels, such as Search, Display, YouTube, and Performance Max.▪ Conducting organization-wide trainings on the fundamentals of SEM to ensure alignment with best practices and responsibilities across a team of 200+ individuals.▪ Maintaining direct communication with over 20 different clients and actively participating in multiple new business pitches.▪ Leading the creation and management of several Google Merchant Center feeds to optimize our clients' shopping campaigns and maximize customer engagement and conversion rates.▪ Conducting monthly audits for all accounts to ensure smooth operations and promptly address any arising issues.

Dallas, Texas, Us

Long Island City, New York, Us

Spearheaded a team of SEM professionals, effectively managing high-profile Google and Microsoft ad accounts for leading brands, including Rite Aid, Beyond Meat, and Pethonesty, among numerous others. Innovatively crafted and implemented robust strategies to bolster new customer acquisition, successfully navigating through the ever-evolving competitive landscape.▪ Leveraged my adeptness in handling large-scale accounts, consistently managing over $1 million in monthly media spend, thereby driving substantial revenue growth.▪ Fostered strategic relationships with multiple Google representatives, establishing direct lines of communication to promptly address our clients' diverse needs, thereby boosting customer satisfaction.▪ Championed the creation and management of several dynamic video and display campaigns, employing audience targeting and placement for optimal results.▪ Pioneered the development of comprehensive training materials, leading "SEM 101" sessions to equip new hires across all departments with a solid foundation in SEM, fostering a culture of continuous learning.▪ Orchestrated a weekly SEM study session for all account strategists company-wide, fostering a supportive environment for skill development and career advancement.▪ Facilitated high-profile celebrity collaborations, including partnerships with Kim Kardashian and Kevin Hart, significantly elevating brand visibility and market presence.▪ Led the creation and management of various Google Merchant Center feeds, optimizing our clients' shopping campaigns to maximize customer engagement and conversion rates.▪ Effectively oversaw the end-to-end management of multiple employees, encompassing hiring, scheduling one-on-one meetings, training, directing, and team organization. Ensured meticulous quality assurance, delivering all tasks on schedule and meeting stringent quality standards.

▪ Created and developed in-depth cross channel strategies between paid search and social channelsfor new brands in order to establish unique identities in their respective spaces and find theappropriate consumer bases for their products/services.▪ Founded my own sustainable small business establishing long lasting relationships with multipleclient contacts and growing a team of over 8 employees.▪ Drove customer engagement and propelled sales growth by identifying and revitalizing underperforming online product offerings through strategic and targeted marketing campaigns.▪ Conceptualized and implemented innovative multi-channel marketing strategies, effectivelypromoting a diverse range of products across various unique industries including education, b2bcommunication, tabletop gaming, and many more.▪ Spearheaded revenue enhancement across all accounts, leveraging optimization of listings, images,advertising, and SEO to maximize output.▪ Streamlined interdepartmental communication between strategists, account leads, and clientcontacts, significantly boosting efficiency and overall workflow while minimizing errors.▪ Amplified brand engagement and boosted email conversion rates significantly through the creationof bespoke, data-driven marketing materials, and well-crafted email campaigns.