Greg Hamlin Email & Phone Number

Virginia Beach, VA, US

Bethesda, Maryland, US

- Was the department lead of an annual project to produce a full retrospective of Aledade’s sales and marketing efforts; a sub-set of which would be published for the board’s quarterly review-A year in I shifted from Strategy & Planning to establish a Growth Reporting & Analytics team, which grew into 5 directs over two years. The increased capacity.

Bethesda, Maryland, US

- Developed a market analysis tool that compared Aledade’s performance against its competitors, which was later leveraged into deeper sub-segments, targeted marketing campaigns, and sales materials- Received the Evidence Award at the annual All-Staff conference, given to one person per year who exemplified implementing evidence-based techniques to further.

Indianapolis, Indiana, US

- Reported on an opportunity to migrate current members to another product that would be more beneficial to the member and provide the business with several billion dollars in gross revenue- Multi-year track history of discovering anomalies and working with other departments to fix it- Made a series of changes for a year-round campaign that improved data.

Indianapolis, Indiana, US

- Created a data foundation that captured all marketing efforts, which allowed essential automation improvements as the budget tripled over three years.- Tracked events between CRM and vendor data to find optimum density and promo frequency- Developed methodology to identify quality issues that enhanced reporting and forecasting accuracy

Washington, US

- Within first ten days automated complex monthly report in Excel with embedded sumifs, countifs, and frequency formulas, which improved data gathering process from days to one hour- Calculated participation rates more accurately across campaigns in Crystal Reports by using multi-level groups, selection filters, running totals, and formulas - Tracked major.

- Tailored dashboards for Director of Membership that tracked recent upgrades, downgrades, lapses and large one-time donations for mid-level members- Produced internal reports that measured retention rates based on geography and member loyalty- Customized report that gave year-to-year comparison for membership gifts for each month- Used pivot table.

Washington, DC, US

Dr. Daniel Lin, Microeconomics - General Section, Spring 2013Dr. Walter Park, Microeconomics - Honors Section, Fall 2012

Washington, DC, US

- Assisted resident scholar Claude Barfield.- Gathered information in trade databases such as UNComtrade and the World Bank’s DataBank in order to graph results while using pivot tables and vlookup in Excel- Authored separate papers on foreign trade policies and partners for Australia and New Zealand- Drafted short descriptions on created graphs and.

Washington, D.C., US

- Managed project that merged two databases consisting of over 200,000 constituents and 1,000,000 transactions - Reconfigured and standardized data, which eliminated need to outsource any data management - Implemented new system to import donations from vendor and to export data for direct mail- Appointed as internal member of team that launched redesigned.

Washington, D.C., US

- Created weekly, monthly, and on-demand reports on giving history and prospect coding - Produced a system of rules and procedures to standardize data processing- Provided data supervision for special event seating and silent auction

Virginia Beach, VA, US

- Member of team awarded Direct Marketing Association’s Nonprofit Organization of the Year- Updated monthly journal in Excel on major web metrics and trends on Omniture SiteCatalyst- Imported up to 1,500 gifts per day into database and assisted on direct mail appeal reports

Radnor, PA, US

- Updated client databases and improved business structure to promote more efficient practices- Produced presentations, spreadsheets, and other promotional materials for investment reports- Tracked sales opportunities from three software programs

Ma, Financial Economics

Bachelor'S Degree, Asian Studies