Started their PPC campaigns from scratch & increased their revenue up to 100 times.• Managing their digital footprint & trying to find new mediums to further increase theirrevenue.• Managing Google Ads (formerly AdWords), Bing Ads, Facebook Ads, Instagram SponsoredContent, and other social mediums. Also trying to discover new ways on a regular basis tofurther increase the profits & cut the advertising cost.• Manage all aspects of the SEM lifecycle, including keyword… Show more Started their PPC campaigns from scratch & increased their revenue up to 100 times.• Managing their digital footprint & trying to find new mediums to further increase theirrevenue.• Managing Google Ads (formerly AdWords), Bing Ads, Facebook Ads, Instagram SponsoredContent, and other social mediums. Also trying to discover new ways on a regular basis tofurther increase the profits & cut the advertising cost.• Manage all aspects of the SEM lifecycle, including keyword research, account creation, billingsetup, campaign management, bid management, DKI, ad copy, landing pages, automation,and staying up-to-date on best practices for SEM strategy.2• Analyze keyword costs, ad copy, landing pages, and cost per conversion Identify and informmanagement of client opportunities, potential risks, and other key issues.• Manage PPC campaigns and set up reporting and ROI tracking within internal trackingsystems and Google Analytics• Interface regularly with the Strategic Partner Manager at Google.• Provide timely support and communication cross-departments.• Be responsible for all employee activity including performance monitoring, regularperformance scoring, annual reviews, hiring, and recruitment.• Consistent and proven success of high levels of team performance, quality assurance, andbusiness growth.• Generate and refine keywords and ad copy; create and manage RLSA segmentation andactivity. Show less

- Competitor research - Keep track of what the competition is doing and stay on top of current trends in digital marketing.- Paid and unpaid advertising - Figure out where to place ads and what social media platforms are best for reaching your audience.- Content Marketing - Acquire or create engaging content and implement a data-based schedule for publishing content online.- Email - Plan and implement email marketing campaigns.- Analytics - Use tools like Google Analytics to… Show more - Competitor research - Keep track of what the competition is doing and stay on top of current trends in digital marketing.- Paid and unpaid advertising - Figure out where to place ads and what social media platforms are best for reaching your audience.- Content Marketing - Acquire or create engaging content and implement a data-based schedule for publishing content online.- Email - Plan and implement email marketing campaigns.- Analytics - Use tools like Google Analytics to measure web traffic and monitor social media channels.-SEO and web optimization - Research keywords and optimize content and advertising for the best search rankings.-Report to colleagues - Use data insights to report on campaign success and make presentations to team members and stakeholders.-Create and maintain a budget - Plan and keep track of expenses. Show less

- Communicate with clients and set up a plan for each project- Plan or expand promotional campaigns- Develop content for the company website, blog, and social channels- Set up content calendars- Create and manage social media ads- Create and send email marketing campaigns- Grow brand awareness through planned events- Watch and report campaign metrics- Stay up-to-date on marketing trends- Suggest marketing improvements

- Plan and oversee 360 digital marketing campaigns across the following channels: email, website, social media, and external sites. - Lead the marketing department during the implementation of our digital campaigns.- Conduct market research and competitor analysis to optimally drive brand awareness across all marketing channels.- Allocate and monitor marketing budget and resources. - Plan and plot content in various formats (videos, blog articles, press releases,… Show more - Plan and oversee 360 digital marketing campaigns across the following channels: email, website, social media, and external sites. - Lead the marketing department during the implementation of our digital campaigns.- Conduct market research and competitor analysis to optimally drive brand awareness across all marketing channels.- Allocate and monitor marketing budget and resources. - Plan and plot content in various formats (videos, blog articles, press releases, infographics, banner displays, etc.).- Implement the best marketing sequence for both lead and sales generation.- Identify and monitor KPIs and metrics to increase the brand’s online presence. - Ensure and maintain a good end-to-end customer experience in all channels.- Brainstorm creative growth strategies. Show less

Manage their Google Ads PPC campaigns and optimize them to reduce CPC and get valuabletraffic.• Create their Bing ads and social media campaigns to get more traffic from different sources.• Regularly audit accounts to improve performance.• Improve business profitability with an ROI driven approach in all activities.• Proactively find innovative ways to boost campaign performance.• Research appropriate keywords for a successful campaign.• Organize keywords into themed… Show more Manage their Google Ads PPC campaigns and optimize them to reduce CPC and get valuabletraffic.• Create their Bing ads and social media campaigns to get more traffic from different sources.• Regularly audit accounts to improve performance.• Improve business profitability with an ROI driven approach in all activities.• Proactively find innovative ways to boost campaign performance.• Research appropriate keywords for a successful campaign.• Organize keywords into themed Ad Groups and Campaigns.• Write creative copy to fit with the theme of each Ad Group.• Use the AdWords keyword tool to research negative keywords.• Analyzing results of campaigns to identifying opportunities, feeding back performance, andproposed actions to senior management.• Working alongside the sales team to ensure our PPC activity is playing its role alongsidewider business objectives.• Understanding trends and providing contextual commentary and actions.• Managing large PPC budgets across our telecom retailer service campaigns.• Working alongside our agency to deliver against a number of KPI’s on-target and on-budget.• Creating reports to measure the success of campaigns vs targets.• Highly numerate with strong attention to detail and the ability to analyze large sets ofcomplex data. Strong knowledge of Excel (i.e.: pivot tables)• Working with our in-house design team on the banner and ad creation.• Managing daily paid campaign spend to ensure optimum campaign performance. Show less

Pay per click (PPC) is the term used to refer to paid advertising on the internet, usually though Google AdWords or Bing Ads. Advertisers pay a fee each time one of their adverts is clicked. PPC specialists use their expertise to advise on how to maximise the results of a PPC campaign.You can work in house, typically in the marketing department of an organisation, or for a specialist PPC or digital agency where you will manage campaigns for a range of clients.You may also be… Show more Pay per click (PPC) is the term used to refer to paid advertising on the internet, usually though Google AdWords or Bing Ads. Advertisers pay a fee each time one of their adverts is clicked. PPC specialists use their expertise to advise on how to maximise the results of a PPC campaign.You can work in house, typically in the marketing department of an organisation, or for a specialist PPC or digital agency where you will manage campaigns for a range of clients.You may also be known as:PPC account executivePPC account managerPPC analystPPC executivePPC managerPPC and SEO (search engine optimisation) expertResponsibilities:creating and planning a variety of PPC campaigns across a range of digital channelsoverseeing existing campaigns and making recommendations on how to optimise themanalysing trends and making data-driven decisionswriting engaging copy for advertsproof-readingmaking creative suggestions for advert templatesaccount management of clientsrelationship building and business developmentproducing detailed analysis and reports of campaignspresenting data and reports to a range of audiences. Show less

Working as a Team Leader:A team leader is someone who provides direction, instructions and guidance to a group of individuals, who can also be known as a team, for the purpose of achieving a certain goal. An effective leader will know her team members' strengths, weaknesses and motivations.Responsibility:A team leader is responsible for guiding a group of employees as they complete a project. They are responsible for developing and implementing a timeline their team will… Show more Working as a Team Leader:A team leader is someone who provides direction, instructions and guidance to a group of individuals, who can also be known as a team, for the purpose of achieving a certain goal. An effective leader will know her team members' strengths, weaknesses and motivations.Responsibility:A team leader is responsible for guiding a group of employees as they complete a project. They are responsible for developing and implementing a timeline their team will use to reach its end goal. Some of the ways team leaders ensure they reach their goals is by delegating tasks to their members, including themselves. Roles:Team leaders serve various roles in an organization. Their job is to get tasks done by using all of the resources available to them, including other employees or team members. Below is a list of some important roles a team leader must often take on:Develop a strategy the team will use to reach its goalProvide any training that team members needCommunicate clear instructions to team membersListen to team members' feedbackMonitor team members' participation to ensure the training they are being provided is being put into use, and also to see if any additional training is neededManage the flow of day-to-day operationsCreate reports to update the company on the team's progress Distribute reports to the appropriate personnel Show less

Responsibilities:Developing and implementing effective SEO strategies.Conducting Keyword Market Research on target markets.SEO Copywriting/EditingDeveloping and optimizing meta tagsSocial Media Optimization and MarketingDeveloping SEO standards for usability design and codingUsing ethical/white-hat on-page and off-page SEO techniques to produce high rankings fornumerous keywords for various portalsMonitoring organic search… Show more Responsibilities:Developing and implementing effective SEO strategies.Conducting Keyword Market Research on target markets.SEO Copywriting/EditingDeveloping and optimizing meta tagsSocial Media Optimization and MarketingDeveloping SEO standards for usability design and codingUsing ethical/white-hat on-page and off-page SEO techniques to produce high rankings fornumerous keywords for various portalsMonitoring organic search placement and generating weekly reportsGenerating detailed monthly SEO reports.Developing and managing link-building campaigns.On-page Optimization:Devising and implementing SEO strategies for large eCommerce websites with more than 10,000 productsConducting regular optimization of on-page content on various product pagesAuditing title tags and meta data on a regular basis for search engine optimization complianceWorking with the development team to analyze site code and provide recommendations based onSEO best practicesConducting on-going competitive market analysisOff-page Optimization:Procuring quality inbound links from blogs, forums and other relevant, content-specific sitesCreating content (articles, press releases, etc.) to submit to various platforms/sitesMaking appropriate comments on relevant, do-follow blog sites to procure backlinksExploring new online resources for generating backlinksLeveraging Web 2.0 sites/platforms to publish content with links back to our sitesManage PPC and Paid Media campaigns across all social and retargeting networksIncorporating social media optimization to augment the traditional SEO activitiesOptimise all PPC activity, including bid management, copywriting and competitor benchmarkingDeveloping and implementing effective SEO strategies of eCommerce Site and affiliate site Show less

Responsible for working on a range of projects, designing appealing websites and interacting on a daily basis with graphic designers, back-end developers and marketers.Contributed to design and development of client and server database applications.Maintained and updated HTML/CSS templates on a regular basis and as required.Assisted in planning and implementing dynamic and online electronic commerce applications.Conducted layout design and construction for a variety of… Show more Responsible for working on a range of projects, designing appealing websites and interacting on a daily basis with graphic designers, back-end developers and marketers.Contributed to design and development of client and server database applications.Maintained and updated HTML/CSS templates on a regular basis and as required.Assisted in planning and implementing dynamic and online electronic commerce applications.Conducted layout design and construction for a variety of websites as assigned.Provided technical support to other web design team members as directed.Developing and maintaining the front end functionality of websites.Participating in discussions with clients to clarify what they want.Designing prototypes for apps and websites.Creating logos, banners and buttons for websites.Writing HTML, CSS, PHP & JavaScript.Simultaneously managing several databases and reporting tools.Contacting external webmasters to confirm link placements.Provide guidance to other team members on web development issues.Developing websites that have a consistent feel and look throughout all web properties.Providing technical support to end users.Worked on multiple projects simultaneously to a high standard.Identifying and correcting software deficiencies.Provided guidance and advice to less experienced staff.Documented software and technical specifications.Helped end users to solve operating problems.Devising SEO strategies based around specific keywords.Develop and maintain data scrappers of Mobiles,Car, News, Dictionary, live cricket and other automate functionalities. Show less

Internship 3 Month as a SEO Intern