Work Experience:Employer : Etisalat – Pakistan Telecommunication Company Limited (PTCL) – Lahore, Pakistan.Designation : Director – Corporate Sales.Tenure : 01 December 2012 – 31 March 2022Duties & Responsibilities:• Managed team of Key Account Managers & Key Accounts Executives to enhance growth (sales target, market goals, revenue and profit).• To establish effective business & corporate relationship with both existing and potential Corporate/SME entities for the business prospect.• To ensure sales team alignment to meet revenue targets of corporate services• Preparation and implementation of sales strategy.• Contract Negotiations.• Business Process Re-engineering and automation. • Ensuring state of the art customer care to the corporate customers.• Ensuring a strong relationship with high value Clients.• Ensuring targets such as revenue growth in the assigned portfolio through new account acquisition and up selling in the existing account.• Ensuring target achievement on daily, weekly and monthly basis.• Management of churn minimization & customer retention. • Coordination and follow up with sales teams about essential day to day tasks.• Identifying new business opportunities to enhance sales.• To ensure that all documentation is complete as per organization policies and procedures and records are properly maintained.• Ensuring Regular visits to the existing and potential Customers.• Proactively identifying and highlighting major issues being cited by Customers as cause for dissatisfaction as well as churn to be forwarded to the Management requiring management's attention for improving services.• Coordination with inter-departmental team members for effective resolution of corporate/ priority Customer issues.• Supervising, motivating and monitoring team performance.

• Single Point of contact for Key Accounts of PTCL in central zone• Corporate solution provision using cocktail of PTCL services including wire line and wireless technologies• Preparation, submission, negotiating and execution of all Government Sector Tender basis responses. • Taking Caring of Hosting Solutions and Business Developments of Corporate clients.• Relationship management with the existing customers to avoid churn• Business Intelligence info to avoid churn and to ensure long term profitability• Keeping track of the present and future needs to the corporate customers• Project Management for the corporate segment key projects• Effective Liaison with PTCL internal functions to ensure customer satisfactionKey Achievements• Successfully win tender for Hosting Data Center Connectivity of Punjab Information Technology Board Govt. Of Punjab• Successfully executed state of art Fiber Based Voice and Data Connectivity for Arfa Technology Park.• • Successfully implemented IP-MPLS Connectivity for Lahore Electrical Supply Co-operation (LESCO) to run their ERP solution.• • Successfully executed Bandwidth Network Connectivity of Board of Revenue (Govt. of Punjab) throughout Punjab. • • Successfully implemented IP-MPLS Connectivity of Excise and Taxation Department in 35 Districts of Punjab.• Successfully executed VPN connectivity of National Database and Registration Authority (NADRA) of more than 20 sites nationwide.• Successfully Established Hosting Data Center connectivity for Avatar Interactive (Pvt.)Ltd• Successfully signed an MOU of PTCL Wireless Broadband worth of Rs.60 Million with PEPCO• Successfully signed an MOU of PTCL Wireless Broadband worth of Rs.96 Million with Pakistan Railways• Successfully signed an MOU of PTCL Wireless Broadband worth of Rs.4.8 Million with Lahore Stock Exchange.• Successfully signed an MOU of PTCL Wireless Broadband worth of Rs.14 Million with Punjab Information Technology Department (Govt. Of Punjab)

Branch manager of a commercial/industrial cleaning equipment provider. Responsibilities include: managing and increasing sales, CRM, employing, training, directing and managing the sales staff, defining territories, managing branch finances and operations, generating leads based on market research, traveling to different territories for account handling, generating and analyzing reports and developing service plans for customers. AchievementsIncreased sales 100%Increased customer base 200%Expanded territories to 9 other citiesManaged daily operations of sales, services and administration depts.Recruited, trained, evaluated and led three teams of sales and service personnel covering 11 different citiesEngaged in CRM activities including personal visits, sales and service agreements as well as negotiating monthly contracts and conducting surveysIncreased lead generation through market analysisGenerated monthly sales, expense, purchase order and inventory reportsPrepared sales forecasts based on market analysisCut down on branch expenses by enforcing employee adherence to company traveling and resource usage policies

Served as a trainee branch manager and assisted the incumbent in daily operations and management. Developed sales teams, and strengthened customer relationship management. Learned to effectively monitor market trends and perform analysis, generate routine reports and form suggestions, manage the overall branch operations across different departments effectively. Co-coordinated with the General Manager to relay essential information for improved business performance. AchievementsImproved the market research and analysis processes by conducting market studies to identify trendsImproved customer service methods through detailed inspection of the existing formats Analyzed the expense trends of the branch and identified ways of cutting costsAcquired operations and marketing management skills to be able to run an independent branchEnsured employee compliance with internal policies and government regulations

Branch manager of a commercial/industrial cleaning equipment provider. Responsibilities include: managing and increasing sales, CRM, employing, training, directing and managing the sales staff, defining territories, managing branch finances and operations, generating leads based on market research, traveling to different territories for account handling, generating and analyzing reports and developing service plans for customers.