Art Director
Amman, Jordan
I was a creative professional with a passion for visual storytelling. From concept development to the final advertisement launch, I brought ideas to life with meticulous attention to detail and a deep understanding of brand identity. My expertise spanned various platforms, including social media, online campaigns, TV commercials, and outdoor advertising (still and motion).I specialized in crafting captivating visual experiences through creative graphic design elements. Whether it was designing eye-catching lower thirds, infographics, or ensuring consistent branding advertisements, I strived to create visually appealing content that resonated with the target audience.In addition to my design skills, I possessed a unique strength in creative copywriting. I excelled at crafting engaging and impactful Arabic copy that complemented the visuals and aligned seamlessly with the brand's voice. My storyboard writing skills enabled me to develop integrated concepts and briefs that blended visual and written elements seamlessly.Throughout my time at Fraise Studio, I had the privilege of working with prestigious, industry-leading brands in the Middle East. Collaborating with these renowned clients, I consistently delivered high-quality, cohesive campaigns across various platforms, including social media, online campaigns, TV commercials, and outdoor advertising. Thriving in collaborative environments, I worked closely with cross-functional teams to ensure successful project execution.With a comprehensive understanding of the creative process and a commitment to excellence, I was dedicated to driving the success of every advertising campaign I undertook at Fraise Studio.