Wade Hampton Ryan Email & Phone Number

Nashville, Tennessee

Position #2 - Managing Publicist - Arcadia Publishing, The History Press, and Pelican Press• Develop and implement creative and strategic frontlist and backlist marketing campaigns for the Pelican imprint with the goal of driving sales.• Write press communications, including engaging press releases and creative and thoughtful pitches to local and national media outlets.• Research national, local and specialty media using Cision and develop media contacts particularly within Louisiana. Work to obtain trade reviews where appropriate.• Manage the creation of one-off title marketing materials for Pelican and Arcadia (custom catalogs, one sheets, etc)• Investigate new outlets, creative opportunities, innovative campaigns to reach broader audiences.• Work closely with the editorial, publicity and sales teams to collaborate on relevant frontlist and backlist campaigns.• Manage author event appearances and bookstore signings on the Arcadia/THP side• Submit titles to awards as necessary• Travel to regional and national trade shows as needed• Contribute to the evaluation of the potential of new titles (Pelican and Arcadia)Position #1 - Field Sales RepresentativeAccomplishments•Travel to states in my territory promoting frontlist titles, and Arcadia Programs & Services, in order to land new accounts and revive dormant ones•Exceeded unadjusted annual sales goals during Covid-19 by utilizing my communication skills via phone and email•Collaborated on strategy to land multi-roof, independent grocery, hardware, and feed store chains during a time when my entire client base consisted of what the government deemed "non-essential" accounts•Pitch title and author ideas to the Editorial Department•Attend national and regional trade shows promoting Arcadia Publishing’s titles as well as programs and services

St. Augustine, Florida

The First Colony Exhibit at Government House was a Florida Museum of Natural History exhibit presenting St. Augustine’s cultural history created in celebration of the city’s 450th anniversary. I was the manager until just before the exhibit moved to The Florida Museum of Natural History in Gainesville. I then went on to be the assistant manager of Explorer's Outpost, the Colonial Quarter Museum Gift Shop.Accomplishments:•Implemented and trained retail and museum staff on a new point-of sale system that streamlined transactions and reporting•Helped to increase sales over last year by more than 20% with strategic merchandising and excellent customer service•Maintained the day-to-day functionality of the exhibit in order to make certain that everything was in working order for the visitors•Presented tours to visitors and answered any questions about St. Augustine and its history•Created marketing materials and sites on local social networking pages as well as Trip Advisor, Yelp, and Google Places

St. Augustine, Florida

Ayla’s Acres No-Kill Animal Rescue is a St. Augustine-based nonprofit rescue and adoption organization with a sanctuary for non-adoptable animals. I started as a volunteer and, impressed with my results, the Board voted to bring me on as full-time Director of Marketing and Communications.Accomplishments:•Met with local business owners regarding donations, sponsorships, and event hosting•Regularly generated visibility by appearing at information booths, on the radio, and television promoting the mission of Ayla’s Acres•Increased year-over-year fundraising through online promotions and community relations and increased online views of our animals available for adoption by more than 1,000%

Greater Nashville Area, Tn

Abingdon Press began as a Ryan Media Strategies client. I was hired to come in and help organize their new marketing department and, in the process, they offered me a full-time position as marketing manager for both Academic & Leadership and Christian Living categories.Accomplishments:•Collaborated on the launch of the Christian Living category•Marketed Abingdon Press's two best-selling authors: Adam Hamilton and Mike Slaughter•Rebranded and re-launched the Abingdon Academic category and implemented their monthly e-newsletter•Managed title marketing for Abingdon Press Academic, Leadership, and Christian Living titles•Planned, presented, submitted, and executed 2012 and 2013 marketing budgets•Researched, presented, and executed title marketing plans•Collaborated with inside and outside resources to launch a re-brand of the Abingdon Academic publishing line•Created and launched online marketing strategy for Abingdon Academic•Collaborated on book titling, cover design, and positioning for new titles•Collaborated with authors face-to-face, via telephone, and online in order to help solidify title marketing plans•Managed freelancers and outside firms and designers for title and brand marketing executions•Wrote catalog, advertisement, tip sheet, catalog, and back cover copy for titles•Regularly attended, and presented at, trade shows and conferences in order to present Abingdon’s brand and titles

Greater Nashville Area, Tn

When my father was diagnosed with cancer, I left Ingram Book Company to spend time with him before his passing. Ryan Media Strategies was my income during that time and still continues when needed today. Accomplishments:•Cold calls to establish new accounts on behalf of my clients•Work with independent publishers and authors on sales, marketing, publicity, and social networking strategy•Secured a Chicago Sun Times review for a self-published book - a rare occurrence at that time•Booked and promoted a Tennessee book tour for artist Wayne White, which was featured in the award-winning documentary Beauty is Embarrassing•Co-ordinate and manage events•Plan and execute marketing strategy•Write and launch press releases out to local, regional, and national media•Compile lists and launch review copy mailings on behalf of publishers

Greater Nashville Area, Tn

Ingram Book Company is the world’s largest book distributor and wholesaler. I began as a seasonal employee and rapidly worked my way up to the position of Publisher Marketing Manager, where I planned and implemented B2B and B2C marketing and communications on behalf of more than 80 publishers.Position #3 – Publisher Marketing Manager•Due to my methods as an inside sales rep, I was promoted into the position of marketing manager in order to use my skills to assist the entire sales force•Presented front and backlist titles to key accounts and at trade shows•Increased sales of Ingram client-publishers in the library, gift, and academic markets by more than 40% on average•Composed a weekly publicity newsletter for the sales force in all channels which they would turn around and send to their accounts and their accounts would send to their customer mailing lists.Position #2 – Inside Sales Representative (Southern Region) •Due to my success as New Account Manager, I was promoted into sales as the Inside Sales Rep for the Southeast region.•Pitched new release and backlist titles to several hundred mid-level accounts•Assisted my accounts with any billing, shipping, or order-related issuesPosition #1 – New Accounts Manager•Cold called, set meetings, and visited new bookstores in order present Ingram’s products and services in order to secure their opening store order•Flew out assisted new bookstores with their setup and opening if they spent more than $350,000 on their opening store order•Generated more than $2,000,000 in opening store orders

Greater Atlanta Area

• Interviewed and trained new employees in customer service, merchandising, and inventory maintenance.• Scheduled weekly shifts, shipping and receiving, and employee meetings.• Calculated payroll and monthly/weekly sales plans and called in and posted sales figures.• Supervised daily shifts and employees in the day-to-day functions of the store.• Exhibited excellent customer service skills and unparalleled product knowledge.• Reconciled invoices, purchase orders, and processed returns.• Dealt directly with publishers, vendors, and book dealers in order to track product for customers.

Ba, History - Minor In Communications

Activities and Societies: • Phi Alpha Theta Honor Society for History- Mu Tau Chapter • Internship (copy editor, writer) - Atlanta.

Specialized Associates Degree, Audiovisual Communications Technologies/Technicians

Activities and Societies: My focus at Full Sail University was recording arts, live sound engineering, newsroom production, and audio.