Senior Account Executive - Project Management
- Experience working with big clients such as Tiger, Highlands, McDonald’s, Piaggio, and L’Oreal. PORTFOLIO: https://hamypham106.wixsite.com/my-pham-portfolioPLANNING:- Collaborated with Creative, Strategy, and Media teams to develop comprehensive marketing plans- Oversee market research to identify emerging trends, customer needs, and competitor strategies.- Developed and executed an integrated content calendar across all channelsEXECUTION:- Along with internal teams, monitor brand consistency across marketing channels and materials.- Develop and maintain strong relationships with partners and vendors to support marketing initiatives.- Developed and executed a comprehensive seeding plan for new campaignsPRODUCTION:Acted as the primary point of contact between the production team and clients to ensure the final product met quality standards and client expectations.WORKING WITH KOL:- Prepare brief and requirements for KOLs to follow campaign objectives- Monitored KOL shooting follow board and outcomes to exceed expectations and increase brand engagement.
