As an Amazon Sales Specialist, I drive sales and revenue growth by expertly managing Amazon’s platform. With a strong specialization in Amazon PPC, I excel at developing, implementing, and managing advertising campaigns that significantly increase product visibility and sales. My role involves comprehensive brand management, optimizing product listings, and monitoring performance metrics of PPC campaigns to ensure they meet and exceed business objectives.Key Responsibilities:Amazon PPC Campaign Management:Develop and implement robust PPC strategies tailored to our product range, focusing on Sponsored Products, Sponsored Brands, and Sponsored Display ads.Conduct thorough keyword research and selection to identify high-converting keywords and optimize existing campaigns.Utilize automation tools and bulk file operations to streamline campaign management and make large-scale adjustments efficiently.Performance Monitoring and Optimization:Continuously optimize campaigns by adjusting bids, refining keywords, and testing new ad creatives to improve CTR and conversion rates.Perform A/B testing to evaluate the effectiveness of different ad elements and strategies.Comprehensive Brand Management:Enhance product listings through strategic SEO practices, ensuring titles, bullet points, and descriptions are optimized for maximum visibility and relevance.Advanced Analytical and Reporting Skills:Generate detailed performance reports to track campaign effectiveness, identify trends, and provide stakeholders with clear insights and recommendations.Stay updated with the latest trends and best practices in Amazon advertising, continuously learning and adapting to new tools and techniques.By leveraging my expertise in Amazon PPC and my comprehensive approach to sales management, I effectively target the right audience, drive substantial traffic to our store, and significantly boost sales and revenue.

I am working as a Brand manager. I have learned a lot in my career regarding my field, but after being promoted to Brand manager I have learned valuable management skills. I have faced many challenges at this post but I have always learned from the difficult situations. I am handling following tasks:Developing Advertisement and Marketing Strategies to Increase Sales, reduce Costs and drive conversion rate of acquired products.Inventory Management.Catalog Management.Product Research and Product Development.Listing Creation and Optimization.Making Workflows and Milestones.PPC Management (Monitoring KPI's).Weekly Based Reporting.Product Research and Product Development.

I had started taking interest in the advertisement section of Amazon seller central as I moved forward in my career. I started PPC as an expert in 2020. I have handled following tasks as a PPC expert:ACOS Monitoring.ROI Monitoring.Keywords Research.Keywords Harvesting.Bid Optimization.Making new strategies to Increase Sales.

I worked as a paid-associate at Enablers Head Office in Lahore, headed by Mr Khurram Khalid, to gain Private Label launching Experience. I assisted Mr Khalid on around 40 Launches (majorly in the UK and USA, including mini-PL launches in UAE, Canada, Australia, Germany and Japan.

I started my career in 2019 after completing my Masters degree in Commerce. It was a good experience working there. But soon I was influenced by E-commerce growth and decided to left it.Following tasks were performed by me:1:Prepare daily production report2:Allocate the cost of daily production 3:Evaluate the import4:Posting journal entries on ERP5:Rectifying the errors in Valuation of Import6:Stock verification 7:Physical stock checking