A digital storytelling start-up exploring the progressive South Asian voice all over the world with a focus on native advertising and branded content. Mentioned in New York Times (https://nyti.ms/2Nk1FQw) and Pakistan Today (http://bit.ly/2QTCFSa)www.propergaanda.comFacebook: https://www.facebook.com/ProperGaanda/Twitter: @propergaanda

FleetRover is a provider of fleet management and ELD services focused on interpreting critical data for trucking companiesManaged Email Automation using Tieit software Results: Outbound email marketing campaign to create awareness; 20% success rate with inbound contact information Developed social media content strategy Results: Developed and designed 60 Facebook posts – Increased engagement by 75% on the social media page – Managed Social Media page – Engagement increased by 50% +

A technology start-up doing its first Augmented Reality exhibition “Reblink” at Art Gallery of OntarioDesigned Media and PR strategy Results: Company was featured in multiple news channels and publications – Maintained communication with Art Gallery of OntarioManaged social media pageResults: Increased engagement and reach - http://bit.ly/2vuX2aK

MangoBaaz is an online information and entertainment company that generates content for the digital generation of Pakistan. Founded by Pakistanis around the globe, MangoBaaz is redefining digital advertising in Pakistan by studying user data to generate meaningful stories that connect brands with an engaged audience.Developed relationships with clients e.g. Uber, Coke, Careem, and Sprite etc. and implemented native advertising campaignsResults: Produced and Scripted 9 branded videos and more then 10 branded articles – 4000 + shares and 15000 + impressions per video and article on average Brought the ROI to 3.76x with an average CTR of 6.12%. Received 50% increased awareness based in inbound lead generation activitiesDeveloped concepts and scripts – Handled the production and marketing of the videos Results: 100000 Views and 500 shares on average on YouTube and FacebookManaged Digital Marketing Campaigns and Social Media HandlesResults: Million users on our website monthly – Almost a million likes on the Facebook pagesManaged and Assisted with live eventsResults: Organized 4 events with average turn out of 300 people

A high end automotive company focused on increasing sales through Marketing and PR campaignsHandled Social Media Pages i.e. Facebook, Instagram and TwitterResults: Started consistently posting on the social media handles which increased the engagement and reach of the posts by 75%.Project Managed all logistics related to experiential eventsResults: Managed 2 Sales events which resulted in the sale of 6 cars – Managed 2 “supervised” drive events targeted at young teens and children – 1 PR Event (Attendance: 100+ people)Developed presentations and tracked budgetResults: Prepared budgets for events and tracked costs via excel and developed engaging PowerPoint presentations on concepts and campaigns

Coaching the students parliamentary style debates,declamations and how to become a stellar delegate in a Model United Nation.

Directed Lahore Grammar School's Annual Play Hurdle Over Murder.

Brainlogix (Pvt.) Ltd is a digital service provider company specializing in Mobile Application, Games, Web Design & Development, Creative, e-commerce and PrintManaged Social media account of 4 clientsResults: Copywriting – Scheduling posts – Maintained communication with clients – Designed content strategy and direction – Increased engagement and reachHandled SalesResults: Pitched to 6 clients, turned 3 into clients

Directed their Annual play on the life of Saadat Hasan Manto and more specifically his courtroom proceedings.