Help healthy food start-up companies create their menus and website.

Create healthy food concepts and menus.Calculate and validate calories and macros.Create social media content.

Designed 7 healthy menu concepts and devised 100 new recipes for healthy concepts.Reinvented 50 dishes, ingredients, and cooking guidelines to fit the healthy concepts.Calculated nutrition facts and consolidated and validated 900 recipe cards for 28 brands.Guided menu descriptions to ensure regulatory compliance.Audited the quality and quantity for healthy menus.Authored the Arabic menu descriptions and products’ labels and food claims.Prepared regulatory registration documents for Saudi Arabia.

Innovated the company ‘s strategies, models, procedures and framework to fit within the digital platforms.Reshaped the customers’ perspectives and elevated the customer experience by 25%.

Established a long- term health and nutrition framework. One on one nutritional consultations for PMO staff.Counselled the “Life is sweet without sugar” campaign, that resulted in 35% reduction in the amount of consumed sugar containing foods and drinks.Introduced the healthy requirements for all out sourced food and drinks served at the PMO.Provisioned the nutritional guidelines for all the food and drink items assembled and served in-house.Influenced contracted food providers to upgrade to healthier higher quality ingredients with a maximum of 0.5 % increase in prices.Conducted nutrition and food safety training for the food handlers at the PMO.Moderated health and nutrition talks for PMO Staff.Composed health and nutrition media material for the PMO’s intranet.

Initiated the healthy food virtual concepts and formulated the Standard Operating Procedures for each concept. Generated the nutritional guidelines and marketing and branding strategies for each concept.Built the recipe banks for each concept and calculated and validated nutritional content of all recipesPrepared and proofread nutrition related media content.

 Led the Research and Development team and planned the marketing and branding strategies. Created nutritional strategies, guidelines and programmes (such as; weight loss, diabetes, pregnancy, detox, athletic programmes).Conducted clients’ consultations, personalise meal plans and follow up on clients’ progress. Calculated, validate and verify products’ labels’ and menus’ nutritional content.Constructed products’ documentation and registration planning.Liaised and coordinated products’ compliance with health and regulatory authorities and integrated new company policies and procedures to reinforce conformity. Produced and proofread products’ media content in both English and Arabic languages.Composed menu descriptions , food labels and claims in both English and Arabic languages. Analized competitors and researched the current market for best practices.Mediated Kcal’s nutrition talks and seminars.Organised events and promotions along with marketing team Coached, supervised and appraised nutrition officers. Devised training strategies and drafted training materials. Mapped out the production Standard Operating Procedures.

 Own and manage the client relationship: resolving calls efficiently and effectively. Ensure service level agreements are met and maintained. Be proactive with regards to the improvement of processes and procedures. Communicate positively with all involved parties to ensure and facilitate customer’s reception of the expected distinguished service. Meeting service level in handling all transactions measured through productivity reports. Create and promote an environment that fosters both individual and team advancement to ensure the outstanding delivery of customer service.

Edu-Egypt Programme (in association with Information Technology Institute (ITI) (Jan 2010 – Jan 2011)Key Responsibility: Teaching advanced and business levels of Berlitz English to the students of Egyptian universities.Schools Reform Programme (SRP)(May 2009- Jan 2011)Key Responsibilities: Teaching English in accordance with Berlitz International standards, methods and curricula to the public schools’ teachers (SRP trainees).  Contributing to the social development of the SRP trainees. Preparing progress reports about each of the trainees. Supervising trainees’ graduation projects. Interviewing and placing potential trainees.

 Performed technical-level tasks for all projects undertaken by the Technical Department ranging from environmental audits to ISO certifications preparations (ISO 9001, ISO 14001, OHSAS 18001 and ISO 22000).Constituted periodic project progress reports.Originated technical and financial proposals undertaken by the Technical Department. Allocated subcontracted tasks assigned to professional consultants, and drew up consultants’ terms of references and job description.Outlined training courses and concocted training materials.Evaluated and revised projects’ documents and analysed design specifications included in projects proposals for accuracy, soundness, feasibility and cost.

• Promoted AMO eye care products. (Cairo and Upper Egypt) Expanded designated markets. Mentored new members of the sales team.Conducted product and soft skills training. Registered AMO eye care products with the Egyptian ministry of health . Guided the company’s director of regulatory affairs (Germany head office ) on how to compose the needed documentation for registration in Egypt. Archived regulatory related records.