Hana Mctaggart

Hana Mctaggart Email and Phone Number

Product Marketing Lead, Creative Cloud Innovation and Generative AI @ Adobe
San Francisco, CA, US
Hana Mctaggart's Location
San Francisco, California, United States, United States
Hana Mctaggart's Contact Details

Hana Mctaggart personal email

n/a
About Hana Mctaggart

I'm passionate about:- global strategic product marketing and brand building- international growth and scaling- helping shape what the new AI-powered world will look like- innovative technology driving meaningful change in people's livesI speak about:- AI transforming marketing and business landscape, and how we get things done- innovation, and building a culture of innovation and excellence- succeeding as an immigrant in Silicon ValleyI’m a strategic and entrepreneurial global marketing leader with a bias for action, a founder, and a former Googler with extensive experience in product, brand, partner, and growth marketing. My specialties are strategic product marketing, international growth, and leading innovation, incl. hands-on experience in AI. I've led global cross-functional teams in big tech organizations and early-stage startups, and my work experience spans across the US & North America, Asia Pacific, Europe, the Middle East and Africa, and Latin America.Currently, I'm building and strategically consulting/advising in the AI & marketing space. Reach out to hear more! Prior to that, I led large-scale marketing initiatives for global platforms and products at Google and built the marketing function from the ground up in Loon, a startup incubated in Google X, "the Moonshot Factory."

Hana Mctaggart's Current Company Details
Adobe

Adobe

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Product Marketing Lead, Creative Cloud Innovation and Generative AI
San Francisco, CA, US
Website:
adobe.com
Employees:
40967
Hana Mctaggart Work Experience Details
  • Adobe
    Product Marketing Lead, Creative Cloud Innovation And Generative Ai
    Adobe
    San Francisco, Ca, Us
  • Something New
    Building Something New
    Something New Apr 2023 - Present
    Building an AI-powered platform to democratize access to strategic marketing expertise, empowering professionals and teams to achieve their goals and save time. Get in touch to hear more!
  • Innovato
    Founder
    Innovato Apr 2023 - Present
    In today's fast-moving world of AI-powered innovation, businesses are faced with exciting yet complex opportunities and challenges. Whether it's launching a new product or defining an entirely new category, we specialize in helping you bring your innovations to life—and scale them globally.With deep expertise in strategic marketing (including product marketing, brand building, and international growth), we’re here to help guide you through the journey from bold ideas to impact and market leadership.Recently partnered with companies across:- AI-powered educational/entertainment experiences for children, B2C- AI-powered personalized shopping and gifting, B2C- Generative AI design and presentations for teams, B2B SaaS- Upskilling workforce on AI, innovation, and other top professional topics, B2B & B2C
  • Chief
    Chief Member
    Chief Jul 2023 - Present
    New York, Ny, Us
    Chief is a private network designed for the most influential women in executive leadership to cross-pollinate ideas across industries, strengthen their leadership, and pave the way to bring others with them. Launched in 2019, its mission is to drive more women to the top and keep them there.
  • Stanford Seed
    Mentor
    Stanford Seed Jul 2023 - Present
    Stanford, Ca, Us
    I advise startups in the Stanford Seed program on marketing, strategy, scaling and international expansion, leadership, and culture building. Business is one of the most powerful engines of change to move developing and emerging economies to greater prosperity. Stanford Seed, an initiative led by Stanford Graduate School of Business, empowers established founders across Africa and South Asia with world-class business training and resources on their journey to build thriving enterprises and resilient communities.
  • Bulgaria Innovation Hub, Inc.
    Mentor
    Bulgaria Innovation Hub, Inc. Apr 2024 - Present
    San Francisco, Ca, Us
  • Cee Tech House
    Advisor
    Cee Tech House 2022 - Present
    44 Tehama Street, San Francisco, California, Us
  • Antler
    Advisor
    Antler May 2023 - Nov 2024
    Singapore, Sg
    I advise Antler-funded startups on marketing, brand building, scaling and international expansion, leadership, team and culture building. Antler partners with exceptional founders across six continents to launch and scale startups that address meaningful opportunities and challenges.
  • Google
    Global Head Of Brand And Growth, Google Maps
    Google Aug 2021 - Mar 2023
    Mountain View, Ca, Us
    I led Google Maps' global brand and growth teams on the mission to help people explore their world. I was responsible for boosting upper-funnel brand metrics through brand social programs and tentpole events (including I/O) and driving acquisition, engagement, and loyalty through paid campaigns and product-led growth programs.
  • Loon
    Head Of Marketing, Loon (Google X, The Moonshot Factory)
    Loon Jul 2018 - Jul 2021
    Mountain View, California, Us
    Loon started as an R&D connectivity project of Google[x] in 2013 and became an independent business within Alphabet in 2018. Using a network of balloons traveling on the edge of space, Loon made it possible to connect hundreds of thousands of previously under-connected and unconnected users across several continents. Loon partnered with leading telecom companies around the world and was picked as one of Time Magazine's Best Inventions in 2020. Loon operated an AI-powered, fully autonomous fleet of balloons in the sky and leveraged an AI-powered network orchestration platform for optimal network quality. This groundbreaking technology was commercialized and later spun off as Aalyria (https://www.aalyria.com).
  • Google
    Global Partner Marketing Manager, Android
    Google Nov 2017 - Jul 2018
    Mountain View, Ca, Us
    Led global Android One partner marketing efforts and global co-marketing partnership with HMD/Nokia.
  • Google
    Global Product Marketing Manager, Google Play Subscriptions & Platform
    Google May 2016 - Nov 2017
    Mountain View, Ca, Us
    Lead global product marketing and consumer facing efforts for Google Play Subscriptions, Platform and Google Play Services for Families.
  • Google
    Product Marketing Manager, Google Photos & Communication Products, Google Asia Pacific
    Google Dec 2013 - Apr 2016
    Mountain View, Ca, Us
  • Google
    Product Marketing Manager Southeast Asia: Youtube, Google+
    Google Apr 2013 - Nov 2013
    Mountain View, Ca, Us
  • Google
    Youtube & Large Advertisers And Agencies Product Marketing Manager, Czech Republic
    Google Aug 2011 - Apr 2013
    Mountain View, Ca, Us
    • YouTube B2C Country Marketing Lead: Strategy, Music Outreach and Creators Marketing. Initiated and led 'Czech YouTube Fest', a successful multi-year program for emerging Czech music creators. • Large Advertisers and Agencies Country Marketing Lead: Business narrative, strategy, large scale business events (YouTube advertisers event, 500+ C-levels, Google End of the Year Event, 500+ C-levels)• Google Nexus Phone & Google Mobile Services Partner Marketing Lead
  • Google
    B2C Product Marketing Manager, Czech Republic
    Google Jun 2010 - Jul 2011
    Mountain View, Ca, Us
    • Search: Executed Search On integrated 360' campaign in close cooperation with country CMO• YouTube: Initiated and led 'Czech YouTube Fest', a successful multi-year program for emerging Czech music creators. Launched Life in a day and YT Symphony orchestra projects in the Czech Republic.• Mobile: Led Launch of Nexus S in the Czech market.• Events: Execution of Google Day, Google developer day large scale business and developer events.
  • Onlio
    Account Manager
    Onlio 2008 - 2009
    Praha 7, Czech Republic, Cz
    • Account management of important international clients: IKEA, Austria Hotels International, as well as top local companies across various industries: Motol Hospital, Shopping Centre Černý Most, Marimex.• Crafted and pitched comprehensive online strategy for clients in a close collaboration with the client leadership, and internal product and engineering departments.• Set up and improved client relationships, incl. challenging accounts inherited from a company we acquired.• Project Managed an online charity auction led by Reuters: Šance pro děti (Chance for Children)
  • Deloitte
    Market Insights Analyst
    Deloitte 2008 - 2008
    Worldwide, Oo
    • Member of Central European Real Estate & Construction Industry Team• Project: Analysis of the Market of Senior housing in several European countries

Hana Mctaggart Skills

Marketing Strategy Online Advertising Google Analytics Strategy Digital Marketing Google Adwords Marketing Social Media Marketing Product Marketing Online Marketing Youtube Project Management Digital Strategy Marketing Communications Leadership Events Advertising Online Video Marketing Search Advertising Web Analytics Sem Market Research Creativity Social Networking Sites B2c Marketing Mobile Devices Affiliate Marketing Co Marketing Entrepreneurship B2b Marketing Contests Mobile Marketing E Commerce Mobile Advertising Display Advertising Landing Page Optimization Seo Conversion Optimization Taking New Products To Market Emerging Markets Go To Market Strategy Strategic Partnerships Storytelling Marketing Management Community Outreach Analytical Skills Media And Entertainment Ngos Global Marketing Partner Marketing

Hana Mctaggart Education Details

  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    Design Thinking: From Insights To Viability - Stanford Lead Executive Education Course
  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    Business Model Analysis And Design - Stanford Lead Executive Education Course
  • Maven
    Maven
    Executive Education Course
  • Cannes Lions
    Cannes Lions
    Cmo Accelerator
  • Stanford University Graduate School Of Business
    Stanford University Graduate School Of Business
    May 2021
  • The Wharton School
    The Wharton School
    Marketing Academy Exec Ed Certificate: A Selective Year-Long Program For Top Google Leaders
  • University Of Otago
    University Of Otago
    International Business
  • Prague University Of Economics And Business
    Prague University Of Economics And Business
    International Business

Frequently Asked Questions about Hana Mctaggart

What company does Hana Mctaggart work for?

Hana Mctaggart works for Adobe

What is Hana Mctaggart's role at the current company?

Hana Mctaggart's current role is Product Marketing Lead, Creative Cloud Innovation and Generative AI.

What is Hana Mctaggart's email address?

Hana Mctaggart's email address is ha****@****gle.com

What schools did Hana Mctaggart attend?

Hana Mctaggart attended Stanford University Graduate School Of Business, Stanford University Graduate School Of Business, Maven, Cannes Lions, Stanford University Graduate School Of Business, The Wharton School, University Of Otago, Prague University Of Economics And Business.

What skills is Hana Mctaggart known for?

Hana Mctaggart has skills like Marketing Strategy, Online Advertising, Google Analytics, Strategy, Digital Marketing, Google Adwords, Marketing, Social Media Marketing, Product Marketing, Online Marketing, Youtube, Project Management.

Who are Hana Mctaggart's colleagues?

Hana Mctaggart's colleagues are Thanish Dany, Carlo Jelmini, Sam Thibideau, Hv Ugh, Darren Melanson, Bouzidi Abdellatif, Sabina Aliyeva-Adilova.

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