Haneen Matar - Faculty of Industrial Engineering and Technology, 416, Cooper Building. haneenma@gmail.com Haneen Matar is a researcher and lecturer in behavioral sciences. She holds a B.A. in Business administration and communication (with honors) and an M.A. in marketing and finance, both from the Hebrew University in Jerusalem. Haneen has work experience as TA and lecturer, and as a consultant to students who are at risk of dropping out from the university. She also worked as a business consultant to American companies considering entry into new markets in new countries. Haneen completed her second M.A. in research behavioral science program at the Technion, recently.