Entrepreneurial Creative Director with over 3 years of experience in the fashion industry. I built a menswear fashion brand from the ground up and showcased it at Mode Showroom during Shanghai Fashion Week in AW23.PORTFOLIO: hank-yu.comTechnical skills: CLO, Adobe Creative Suite (Illustrator, Photoshop), Web Design and Layout (Shopify, Squarespace), Procreate, Prompt Engineering (ChatGPT, Midjourney).Achievements:* Led the digital transformation of the research and design process at TERAKOTA, digitizing all pattern pieces and enabling adjustments directly on 3D avatars in CLO, thereby reducing sampling lead times by 60%.* Implemented the e-commerce infrastructure for WeChat mobile store and designed its layout, as well as the layout for the Shopify site.Before starting my design career, I was a professional contemporary dancer with Beijing Dance Theater, specializing in contemporary and ballet techniques.I am passionate about managing projects at the intersection of creativity and business and possess comprehensive knowledge of building a fashion brand from scratch. Feel free to connect with me!