Hang Cao

Hang Cao Email and Phone Number

Marketing Manager @ Kirby South East Asia
Ho Chi Minh City, Vietnam
Hang Cao's Location
Ho Chi Minh City, Vietnam, Viet Nam
About Hang Cao

As a dynamic marketer with over five years of experience in the field, I bring a fervent passion for the world of marketing. My expertise lies in branding, PR, advertising and events. I'm capable of developing and executing Marketing strategies that propose the best value to customers and grow up the business.Driven by a growth mindset and armed with exceptional interpersonal and people management skills, I thrived as a passionate leader, rallying my team towards achieving ambitious business objectives. I firmly believe in going the extra mile, constantly seeking out new challenges as opportunities for personal and professional growth.

Hang Cao's Current Company Details
Kirby South East Asia

Kirby South East Asia

View
Marketing Manager
Ho Chi Minh City, Vietnam
Employees:
48
Hang Cao Work Experience Details
  • Kirby South East Asia
    Marketing Manager
    Kirby South East Asia
    Ho Chi Minh City, Vietnam
  • Kirby South East Asia
    Marketing Lead
    Kirby South East Asia Nov 2020 - Present
    Vietnam
    • Develop marketing plans based on brand identity guidelines to build brand awareness and customer loyalty. Ensure all brand activities are in line with the brand plan.• Plan and execute events such as exhibition, seminar, sales conference, sponsor relevant events to ensure impactful public exposure, stay up-to-date with industry trends and best practices to continuously improve brand performance and drive innovation.• Work and collaborate with relevant functions with different… Show more • Develop marketing plans based on brand identity guidelines to build brand awareness and customer loyalty. Ensure all brand activities are in line with the brand plan.• Plan and execute events such as exhibition, seminar, sales conference, sponsor relevant events to ensure impactful public exposure, stay up-to-date with industry trends and best practices to continuously improve brand performance and drive innovation.• Work and collaborate with relevant functions with different countries and global brand team (GBT) to conduct customer satisfaction survey, discover consumer insight and competitive landscape.• Work with agencies to develop and execute marketing campaigns across various channels, including digital, PR, and social media.• Track and analyze the performance of all social media campaigns, identify target audience and optimize the results.• To forecast the Marketing budget and track expenses to ensure campaigns are well delivered.• To analyze market data, identify key segments and propose the marketing solutions.• Develop communication strategy and propose the action plan to build brand love, brand trust and in the end, increase market share.•Key achievements:1. Created compelling marketing materials such as brochures, videos, gifts to promote Kirby brand resulting in a 25% increase in leads.2. Implemented successful lead generation and lead nurturing strategies, resulting in increased conversions and revenue growth through organizing exhibitions in the Philippines, Indonesia, Singapore, and Malaysia with over 500 visitors and generating 300 leads for each exhibition.3. Manage social media platforms, creating contents and key visuals for all channels resulting in a 50% increase in social media engagement.4. Coordinated with Kirby Kuwait and Kirby India to conduct Customer Satisfaction Survey, improved the index from 60 to 85 and created networking opportunities for the regional sales team which generate over 46,000 MT of quotes in 2023. Show less
  • Vietnam Suzuki Corporation
    Marketing Specialist
    Vietnam Suzuki Corporation May 2018 - Jul 2020
    Ho Chi Minh City
    • To analyze industry, competition and market trends.• To develop marketing collaterals such as brochures, leaflets, posters and marketing gifts that follow brand guideline.• Project Leader of Dealer Convention 2019 – annual event for dealer with over 150 attendees in 2 days.• Project Leader of Incentive trip for top 50 outstanding performance dealers to Australia in 7 days.• To supervise the Test Rider event in HCMC, Da Nang, Binh Duong with over 1200 participants.• Be in… Show more • To analyze industry, competition and market trends.• To develop marketing collaterals such as brochures, leaflets, posters and marketing gifts that follow brand guideline.• Project Leader of Dealer Convention 2019 – annual event for dealer with over 150 attendees in 2 days.• Project Leader of Incentive trip for top 50 outstanding performance dealers to Australia in 7 days.• To supervise the Test Rider event in HCMC, Da Nang, Binh Duong with over 1200 participants.• Be in charge of Digital Marketing, manage Facebook fan page, website.• Be responsible for products price & promotion strategy.• Be responsible for Integrated Marketing Communications strategy in line with the company’s objectives.• Key achievements: Successfully launched new product Intruder 150 and achieved significant market penetration and sales growth 11% in challenging market conditions. Developed and implemented a successful social media campaign “Reduce 2 million VND registration fee” that increased 5000 followers and 20,000 engagement on various platforms.  Developed and implemented a successful integrated marketing campaign “interest rate support” that increased sales by 13%. Show less
  • Toto Vietnam Co. Ltd.
    Senior Sales Executive
    Toto Vietnam Co. Ltd. Apr 2015 - Apr 2018
    Hcm Branch
    Key responsibilities included:• Be responsible for sales objective/sales plan for the assigned area, develop & implement strategies and action plans in coordination with the Line Manager to meet the company objectives.• Deploy sales programs, marketing programs, sales promotion activities launched by the company from time to time.• To coordinate with marketing team to make POSM for events.• Enhance brand awareness through building material exhibition: Viet Art, Viet… Show more Key responsibilities included:• Be responsible for sales objective/sales plan for the assigned area, develop & implement strategies and action plans in coordination with the Line Manager to meet the company objectives.• Deploy sales programs, marketing programs, sales promotion activities launched by the company from time to time.• To coordinate with marketing team to make POSM for events.• Enhance brand awareness through building material exhibition: Viet Art, Viet Build...• Expand the market by looking for and developing new potential dealer, manage incentive for dealers.• Have good market Intelligence to follow competitor actions: promotions, strategies and inform the Supervisor on a timely basis.• Key achievements: Successfully expanded the dealer network in Ba Ria from no dealers to two official dealers, resulting in increasing sales revenue by 12% and market penetration in Ba Ria. Developed and implemented effective sales strategies, resulting in increased sales volume and market share by 15%. Successfully conducted a new product training program for dealers (Washlet and Eco-washer product), resulting in improved sales performance and customer satisfaction. Show less
  • Toto Vn Co., Ltd
    Sales Coordinator
    Toto Vn Co., Ltd Mar 2011 - Mar 2015
    I'm responsible for:• Check lead time with factory and suppliers for projects.• Negotiate with them to get the best lead time then inform to our distributors.• Receive orders from distributors. Follow up orders, delivery time and sales contract between TOTO and distributors.• Handling CO/CQ and other documents requested by customers and getting approved from authorized manager.• Work with factory for all matters relating to projects.• Key… Show more I'm responsible for:• Check lead time with factory and suppliers for projects.• Negotiate with them to get the best lead time then inform to our distributors.• Receive orders from distributors. Follow up orders, delivery time and sales contract between TOTO and distributors.• Handling CO/CQ and other documents requested by customers and getting approved from authorized manager.• Work with factory for all matters relating to projects.• Key achievements: Streamlined sales processes and procedures, resulting in improved efficiency and increased sales productivity. Developed and implemented successful sales support programs, such as lead generation and customer relationship management, resulting in increased sales revenue. Successfully managed and coordinated sales team activities, resulting in improved collaboration and performance. Show less
  • Tfs Co., Ltd
    Sales Coordinator
    Tfs Co., Ltd Sep 2009 - Mar 2011
    Ho Chi Minh City
    • Prepare quotation to our customers.• Keep close relation with our suppliers abroad to import the goods.• Receive and check the Order Acknowledgement from manufacturers.• Follow up delivery time.• Key achievements: Improved customer satisfaction through effective management of customer inquiries, complaints, and support requests. Developed and implemented sales forecasting and analysis tools, resulting in improved sales planning and execution.

Hang Cao Education Details

Frequently Asked Questions about Hang Cao

What company does Hang Cao work for?

Hang Cao works for Kirby South East Asia

What is Hang Cao's role at the current company?

Hang Cao's current role is Marketing Manager.

What schools did Hang Cao attend?

Hang Cao attended Foreign Trade University.

Who are Hang Cao's colleagues?

Hang Cao's colleagues are Nishant Patel, Paras Gupta, Vatsava Inuganti, Thrinadh Cheruku, Avinash Parmeshwar More, Gurumouj Mishra, Rajesh Esukapalli.

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