Assistant Brand Manager
Current1. Building plan include BTL and ATL activities for group of target audience (dealer, contractor, end-users) to increase brand awareness and achieve business growth for group products of emulsion painting, waterproofing, construction chemicals.2. Working closely with various internal and external stakeholders to execute marketing plans: new product launching, dealer event, football tournament, MIT day, display program at shops, designing marketing materials...3. Monitoring and analyzing sales performance on a monthly basis to ensure the attainment of sales target as well as budget efficiency.4. Consulting and implementation monthly promotions on SAP system.5. Updating market trends, analyzing pricing and promotions of competitors.6. Playing as a team leader in managing packaging of all products group, which is responsible for updating new artwork, monitoring packaging stock and timeline of producing to ensure launching on progress.