Hannah Graham Email & Phone Number

Liverpool, Gb

Wigan, England, United Kingdom

Liverpool, United Kingdom

As a freelance marketing and PR consultant working for Imagine Content Creation, I will act as your outsourced marketing manager, without the need for extensive recruitment or on-boarding time and costs. I have extensive experience supporting senior directors from FTSE 250 to new small business owners, including. 1. Conducting reviews into your brands' content, ensuring you are always giving the best impression of your business2. Developing, implementing and delivering marketing, communications and social media strategies3. Providing ad-hoc PR and media relations support.4. Writing for print or online - copywriting, blogging and social media content5. Understanding how to communicate complex issues to a diverse range of people from different backgrounds and levels.6. Working with proven partners on website development projects7. Supporting organisations to enhance relationships with their teams through internal communications and employee engagementhttps://imaginecontent.co.uk/

Bromborough, Merseyside, United Kingdom

At B&M, I was responsible for all digital marketing activities, whilst supporting with wider marketing, communications and sales requirements. Responsibilities and achievements:- Develop digital marketing strategy and contributed to wider marketing plan. - Ownership of two company websites including ecommerce; updating directly and managing two digital agencies for larger project work, including PPC and SEO. - Monitoring ROI from digital marketing activities and using insights to inform strategy.- Planning and developing engaging content including video, case studies, social media, PR, marketing materials. - Producing e-marketing content, analysing results and optimising future campaigns.- Developing bespoke integrations to improve performance of CRM system.- Representing business at external networking opportunities to support business growth.- Award applications – successes in Downtown in Business, Echo Environment Awards and National Recycling Awards (results pending) within 6 months.

Liverpool, United Kingdom

Responsible for all National Office led marketing and communications strategy, materials and online content, I managed one person directly, ensuring that they worked to their maximum potential and sought the development they required. Direct role responsibilities and achievements:- Developed revised marketing strategy readying the business for future growth.- Delivery of marketing campaigns to support client acquisition and recruitment.- Review and update of all marketing collateral.- Direct management of retained marketing agency.- Delivering new owner training sessions and ongoing training sessions to franchise owners on marketing strategy, PR and digital marketing.- Introduced company mission and purpose to align all external communication.- Highlighted business need and secured budget commitment to develop a new company website, to include 52+ franchisee sites and scope for further growth.- Introduced renewed focus on PR opportunities – BBC R4's The Bottom Line and PR for Prime Minister visit to open Reading branch.- Drafted winning award applications including first RaH franchisee winning bfa award (plus second franchisee shortlisted as one of three finalists).

Bolton, United Kingdom

Building on a strong PR background and extensive industry knowledge, Itook the opportunity to take a position within a newly formed marketingdepartment to develop my skills in a more commercially focused environment.As part of this role I was responsible for corporate marketing strategy andimplementation, brand marketing, digital marketing, event planning,marketing campaigns, data and customer engagement. The role involved working closely with sales and business development teams to meet the businesses commercial demands.Direct role responsibilities and achievements:- Responsible for marketing strategy and establishing marketing priorities across the business.- Developing targeted B2B digital marketing campaigns to support the newly established telesales team and reorganisation of the regional and national sales teams.- Establishing productive internal relationships as business partner responsible for all marketing across telesales and regional sales.- Production of targeted marketing material to deliver sales growth.- Establishing marketing metrics that could be understood by colleagues in all departments and used to monitor performance.- Managing attendance and/or sponsorships of national and local events.- Strong customer service skills allowed me to develop productive relationships for mutual gain (case studies, award applications, testimonials, customer retention).- Supporting national account and local authority tender applications in development of presentations, case studies and question responses.- Interacting with corporate affairs team in parent company, the FTSE 250 Pennon Group to develop group-wide content.- Alongside full-time role; completed CIM Level 6 diploma in Professional Marketing.

Promoted to the position of regional communications manager, I became responsible for an increasing number of sites and facilities as the company grew. I was responsible for all communications within Viridor’s Northern region and took the company lead on digital and social media. Working within the External Affairs department of a rapidly growing company, my role involved proactively and reactively communicating with trade, local and national media; supporting local sales teams through the production of marketing materials and providing corporate support for national events including the RWM trade show and all award applications. I led on the company’s social media presence on Twitter, Facebook, Linked in and YouTube with numbers of followers growing exponentially. I also took responsibility for the company’s website making updates to reflect the changes within the company.

The position of communications officer within Viridor's northern region was a new role when I began, which was required as the company had grown substantially in the region. The role involved promoting the Viridor brand across the region, working alongside operational, business development and sales colleagues to meet the businesses marketing and communications objectives. Along with other colleagues in the External Affairs department, I contributed towards the corporate marketing plan, social media presence and the company’s website. Within this position, I also worked alongside the Communications team within Viridor Laing and their client the Greater Manchester Waste Disposal Authority as part of the Greater Manchester recycling and waste management contract. This position involved communications focused towards Greater Manchester residents and promoted behavioural change highlighting the three R’s; reduce, reuse and recycle.

Level 6 Diploma In Professional Marketing, Merit

Msc, International Public Relations

Bsc Management (Hons)

A Levels, English Language (A), Business Studies (A) And Ict (A)