Event Marketing: Planned events boosting foot traffic by 38.02%Social Media Management: Grew reach by 14% and followers by 65% through content, SEO, and targeted campaignsInfluencer Marketing: Collaborated with local influencers to enhance visibilityBTL & TTL Marketing: Applied targeted Below-The-Line and Through-The-Line strategiesContent Marketing: Developed engaging content to drive online engagementTenant Coordination: Managed communication with mall tenants to align promotions and events, enhancing tenant satisfaction and overall mall performance.Campaign Optimization: Continuously improved strategies for efficiency and impactProject Management: Coordinated marketing and operational initiatives and ensured on-time execution.

Internship Experience at Etaasha SocietyMarketing and Community EngagementInterned at Etaasha Society, a non-profit focused on [NGO's mission].Key Achievements:Established seamless social media managementImplemented a clear and consistent brand identity across the profile.Conducted community outreach to generate leads.Gained hands-on sales experience.Skills Developed:Brand identity for an NGOCommunity engagementSales and persuasionImpact:Contributed to increased online visibility and lead generation for Etaasha Society.

Led a 60-member photography club.Organized photowalks and workshops.Promoted freelance photography.Cultivated a supportive community.Featured in State news channel

Gained hands-on experience in event planning, social media management and engagement. Contributed to startup events, managed client social media accounts, wrote engaging blogs, and provided strategic solutions for brand awareness and footfall.