- Category Lead small meals with brands such as Yalla, Pucko and Starbucks- 4 direct reports - Part of marketing leadership team

Develop customer strategies and identify, plan and secure activity implementation of Arla’s growth ambitions at Arla’s biggest customer. Develop and build long-term relationships to drive profitable growth. Central negotiations, building plans and JBP long term.

Brand strategy, Brand development and Equity storytelling for Arla's overall Sustainability communication. Lead for Arla Ko Eko portfolio cross categories, team lead with 2 direct reports.

Brand responsible for all Arla conventional milk: Arla Ko and Klöver including marketing budgets, business plans, NPD development, agency relationships.

Nordic Brand Manager for the vegetarian brand Hälsans Kök, market leader within the deep frozen vegetarian category and owned by Tivall/Nestlé. My role includes strategic work and campaign management for strengthening Hälsans Köks position as a brand. I also drive marketing and NPD projects, have budget responsibility and work with marketing analysis on a Nordic level. I work closely with our agencies within media, advertising and PR and am part of the European marketing team, with close cooperation with head office in Holland.

Responsible for the O’boy brand in Sweden and Finland and part of the Nordic marketing team. The position includes strategic work and creating campaigns for strengthening and developing the O`boy brand. Other daily tasks are project management, budget responsibility, product development and marketing analysis. I am in close contact with external media, commercials and design agencies. I am confident in working and presenting both in English and Swedish. I work closely to different internal departments such as sales, finance and procurement.

Product range responsibility for the total swedish assortment. My focus was to drive the development of the brand and sales. The role also included developing new products, sales forecasts and planograms. Furthermore, I was responsible for promotional items and pallets and informing the sales force of assortment changes. As product manager I also had close contact with our largest customers in the grocery trade. One of the last challenges I had was being responsible for the launch of Candyking luxurious range: Premiyum.

Purchasing coordinator for the candy assortment for Candyking UK. The role included a logistical responsibility for the entire purchase process. This included placing orders, bookings of shipments, vendor contact and responsibility for stock levels and inventory.

I was part of the risk & payments team for the poker business where we investigated and analyzed the player accounts. I worked with various operators to solve customer problems and market-oriented projects. The department acted also as a service organization for the network operators that Bwin was responsible for