Hannah Kaney Email & Phone Number

Minneapolis, MN, US

Minneapolis, MN, US

Minneapolis, Minnesota, United States

Minneapolis, Minnesota, United States

• Successfully managed, maintained and upsold high-profile clients among fjorge’s top revenue-generating engagements
• Top performing Account Director on the Client Growth team in 2022 achieving more than $1.4M in sales among new and existing clients
• Top performing closer among Sales Reps consistently achieving the highest Closed Won rate
• Improved client engagement by creating and managing the ‘fjorge Insider’, an informative quarterly newsletter that resulted in greater client communications and revenue
• Spearheaded Client Satisfaction Initiative to improve cross-departmental communication between Sales and Managed Services, which lead to greater internal alignment and improved client satisfaction

Greater Minneapolis-St. Paul Area

• Managed 11M in annual revenue and served as the primary contact for 75+ members, including Elite’s largest member
• Advised membership in ways to organically grow their business by educating them on best practices, prescribing Elite’s services, reviewing pricing models and conducting margin analyses, and implementing marketing.
• Scheduled quarterly business reviews with top 20% of membership to assess performance and plan for upcoming quarters
• Consistently exceeded goals set by Elite leadership to sell bulk units, enroll members in services such as quarterly marketing campaigns, the call center, health benefits, and commit to growth goals
• Achieved budget three quarters in a row by implementing organic growth strategies as well as assisting with acquiring new members – 2020 Q3: 101%, 2020 Q4: 106%, 2021 Q1: 109%

Greater Minneapolis-St. Paul Area

Greater Minneapolis-St. Paul Area

• Successfully increased participation in the Franchisee Direct Mail Program by building enrollment from 6 franchisees and 30 locations to 49 franchisees and 223 locations within a one-year time-frame
• Wrote press releases for all national marketing campaigns, content for newsletters, system-wide memos and other mass communications
• Developed effective direct mail pieces and coinciding newspaper advertisements by partnering with the design department
• Reported on the effectiveness of direct mail campaigns and ensure pieces in the program receive a minimum 3.0 ROI and a CPA of less than $280
• Partnered with the digital, CRM, training and operations teams to discuss strategy and implementation of multi-tiered, national marketing campaigns such as the Annual Anniversary Sale and Year-End Sales Event

Minneapolis, Minnesota

• Served as the primary marketing contact for 600+ financial advisors and client associates, including the highest producing advisors, known as Chairman’s Council
• Coordinated the tracking, follow up, and flow of marketing projects as they moved through the marketing process and developed procedures for communicating the status to financial advisors and branch office staff
• Collaborated with creative consultants to develop custom marketing pieces for financial advisors such as brochures, pitch books, postcards, event invitations, as well as print and digital advertisements
• Worked closely with the Online Solutions team to ensure financial advisor websites and social media accounts were consistent with the content in their custom print materials
• Met deadlines and budgets as established with clients by managing the budgeted costs and delivering marketing pieces according to established schedules
• Coordinated meetings with advisors to discuss strategy and implementation of multi-tiered marketing campaigns

Bloomington, Minnesota

• Managed execution of marketing campaigns to increase patient flow in specific offices and analyze results
• Reported quarterly on Community Development engagement among all offices for the Marketing newsletter
• Supported and increased referral program participation by sending communications to patients and implementing internal company contests to motivate employees
• Minimized patient attrition/maintained patients of record during doctor transitions by writing press releases, byline articles and other communications as needed
• Coordinated the production of print collateral and signage by working with an in-house designer and local signage companies
• Researched market opportunities and negotiated media buys with local radio stations and newspapers

Bloomington, Minnesota

• Provided day to day support for office inquiries related to Community Development opportunities and events
• Increased engagement among younger patients by creating the ‘No Cavity Kids Club’ program
• Oversaw promotion item inventory and the associated office-level budgets
• Supported social media efforts by increasing overall engagement on each of the four brand’s Facebook pages
• Monitored and responded to online reviews

Bloomington, Minnesota

• Assisted with the execution of marketing tactics for SEA LIFE’s new exhibit ‘Stingray Adventure’
• Successfully prospected and facilitated relationships with Minneapolis hotels (25+) and Minnesota campgrounds (20+) through consignment and coupon deals
• Prospected and closed 29 contracts with Minnesota radio stations for trade partnerships
• Organized and administered the mall tenant and hotel shuttle bus contest

Eagan, Minnesota

• Administered Westlaw Small Law's Twitter account by scheduling and monitoring content through social media management software Adobe Social and Hootsuite
• Wrote and coordinated blog posts for the Small Law Firms Legal Solution Blog to increase solutions awareness
• Provided assistance for monthly Customer Understanding Lunch & Learn events by arranging WebEx meetings and communicating with guest panelists

Minneapolis, Minnesota

• Prospected clients in the greater Minneapolis area
• Strategized and proposed integrated marketing campaigns to new and existing clients
• Prepared campaigns and individual advertisements for print and online platforms
• Built client relationships by communicating frequently and following through