Managing Director
CurrentCR8 Design company is an Australian based graphic design and visual communications firm. CR8 concentrates on building corporate identity of established companies. The targeted customer is a small- to medium-size company, sometimes you are in need of a new corporate identity to progress business opportunities to the next level.CR8 operates out of a small office in Melbourne CBD, area. For the first couple of years has been the sole employee with some causal assistants along the way to help with design work as well as administrative details. Now, in 2014 the business has a team of designers onsite and offsite to assist with the demand.CR8 offers companies a fresh perspective regarding corporate identity and visual communication. John, has a unique background where he has business skills and creative skills. Most firms come solely from creative backgrounds. While this is useful for specific requirements from the clients, it lacks the intuitive business mindset that John brings to the firm. This advantageous edge allows John to bring both an aesthetic design focus as well as a practical, quantitative mindset that adds value to the service offerings by creating solutions that have both creative elements combined with rational, business ideas. This is useful since the clients are more business oriented and allows the client to think a little outside the box.Responsibilities Include:Investigating and Identifying Progressing Market TrendsManaging Application of current Design LicensesSelf Promotion in social environments Utilizing the use of Social Media Outlets to promote and advertise the company Liaise with printers Identify emerging printing mediums Researching competitive Outsourcing fees to generate best profit marginsKey Achievements:A number of successful contracts assigned to CR8Maintain Key relationship with stakeholders Independently established a company with a tailored design template system