Hannes Migga-Vierke Email & Phone Number

Boston, Ma, Us

Luxembourg, Lu

Luxembourg, Lu

München, De

We connect you with influential partners, customers and investors. Start2 is dedicated to being the springboard of your startup at every stage. For German Startups most of our programs are proudly financed by the German Federal Ministry for Economic Affairs and Climate Action.Embark on your startup journey – from nascent beginnings to extensive global expansion, we guide you to the world’s most important innovation hubs – from the bustling U.S. to the vibrant landscapes of Asia, South America and the UAE.

Wilmington, Us

Schaffhausen, Switzerland, Ch

• Built the Marketing Operations organization from scratch in 2020• Responsible for Marketing-related measurement (Marketing Analytics), planning (Budget Planning and execution), infrastructure (MarTech stack), and data management, led the demand creation center of excellence leveraged by regional teams, accountable for eCommerce sales• Managed a global team of more than 40 people, focused on execution and delivering to lead, CPL and partner signup targets, and ecommerce revenue • Optimized demand mix as well as technology stack resulted in significant cost savings for core target group• Grew the eCommerce recurring revenue by double-digit• Won Forrester’s Program of the Year 2022 award for Marketing Operations

Schaffhausen, Switzerland, Ch

• Planned, budgeted, and executed the global field marketing strategy and ran the Solution Marketing of all Cloud related products and services• Interfaced between field marketing, field/partner sales, product marketing and centralized demand center teams• Managed a global team of more than 50 people, focused on local execution and delivering to lead, CPL and partner signup targets

Schaffhausen, Switzerland, Ch

• Led global Solution Marketing for Cloud Products, driving service provider acquisition and service consumption, developed the Go-to-market strategy for MSP target group• Created content to drive service provider business, ensuring effective execution • Successfully launched a new cloud services platform on time• Defined and executed a distribution strategy, growing partner signups by >500%, fueling Acronis' ARR business• Managed and executed the Marketing portion of the Ingram Micro global contract among all their local entities partnering with Field Marketing organization

Schaffhausen, Switzerland, Ch

• Launched Acronis' Service Provider business from concept to launch in 6 months, targeting end customers• Led global pricing strategy, managing vendor relationships, and implementing price promotion processes across all sales channels, led to double-digit increase in sales

• Responsible for managing the day-to-day business of the Japanese legal entity including local Inside Sales, Field Sales, Marketing and all supporting organizations onsite in Japan, full accountability for revenue / ARR and sales target delivery of the region• Managed team of more than 50+ people located in Tokyo, Japan focused on delivering the ambitious sales targets for the region• Restructured the Sales Organization into a Hunter and Farmer structure• Met the company target for number of new partners first in company history after first quarter of leadership with 100%+ target attainment • Managed the transition from perpetual licensing model to a subscription model on-time and with no major friction among the channel partner ecosystem and end-customers resulted in significant ARR growth • Hired and onboarded successfully a local General Manager

Berlin, De

• Managed product portfolio of hosting, IaaS, and SaaS generating a combined annual recurring revenue (ARR) of $125M, with having full P&L responsibility • Lead the annual business planning process to be signed off by the board (revenue and investment budgets)• Managed a team of four Senior Product Managers and 25 mid-level Product Managers, providing regular job performance feedback to improve the teams’ output year over year according to business planning • Successfully negotiated contracts with major companies like Deutsche Telekom AG (closed a $50M+ deal), and all major suppliers for products (and -features) like ePages, CM4All, Parallels/Plesk• positioned Strato as an incubator for new services promoting startup companies within the product portfolio to test new markets• Implemented a fast follower strategy against the major competitor at the time: United Internet/1&1, resulted in a turnover from single-digit growth to >20% growth per year

Berlin, De

• P&L responsibility for the online storage product line (in all geographies)• Developed long-term product roadmap for features in the product• Implemented the new product line Online Storage (brand: HiDrive), drove the implementation of agile development methods of Scrum and Kanban with the development teams, established new business line at Strato, grew from $0 to >$7M ARR

Berlin, De

• P&L responsibility for product line SaaS (business tools for SMBs), incl. product road mapping• Developed and launched new business product line and business unit SaaS for SMBs

Berlin, De

• management of suppliers and technical product management for dedicated webhosting• reinvention of the datacenter concepts for power, climate, and business cases for dedicated webhosting (significant increase the revenue per sqm and decrease the costs in datacenter by >50%)• successfully rolled out the product line “Dedicated Server” in three European countries resulted in >50% growth in this segment• Developed and rolled out new product line “Virtual Servers” resulted in additional $3M ARR

Stuttgart, Baden-Württemberg, De

• Responsible for content management of employee portal and intranet for 12.000 employees globally • successfully rolled out the internal employee portal for 12,000 employees in 39 countries (project management)• managed the online part of the crisis communication for Toll Collect due to delayed implementation of a multi-billion EUR automatic toll system for trailers for the German Government

Executive Educations, Marketing

Bachelor Of Science, Software Engineering, Hasso-Plattner-Institute For Software Engineering