Amber Hanson

Amber Hanson Email and Phone Number

Director of Marketing and eCommerce @ AlphaCard
Beaverton, OR, US
Amber Hanson's Location
Beaverton, Oregon, United States, United States
Amber Hanson's Contact Details
About Amber Hanson

• Website development, usability, and user experience optimization • Marketing strategy & execution including Email, PPC, SEO, Affiliate, CSEs, Display & Social• Data-driven, analytical background; proficient in Google Analytics & Omniture• Advanced segmentation & testing• Project Management & leadership of cross-department teamsEcommerce CMS Experience: MarketLive, Volusion, Fry, Wordpress, Netsuite, Magento

Amber Hanson's Current Company Details
AlphaCard

Alphacard

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Director of Marketing and eCommerce
Beaverton, OR, US
Website:
alphacard.com
Employees:
31
Amber Hanson Work Experience Details
  • Alphacard
    Director Of Marketing And Ecommerce
    Alphacard
    Beaverton, Or, Us
  • Alphacard
    Director Of Marketing & Ecommerce
    Alphacard Jun 2017 - Present
    Portland, Or, Us
    I support a talented team of marketing, creative and web development professionals who fuel company growth through best-in-class branding, websites and marketing.
  • Alphacard
    Sr. Manager Of Ecommerce
    Alphacard Sep 2011 - Jun 2017
    Portland, Or, Us
    Responsible for the overall strategy and execution of AlphaCard’s marketing programs & eCommerce development.•Manage a team of cross-functional direct reports including marketing, copy, design & web development resources•Oversee the strategy and execution of customer acquisition and retention efforts. This includes directing all marketing activities such as PPC, SEO, CSE, Email, Display, Social, etc.•Lead in-house development of eCommerce websites including evaluation, prioritization and project management•Lead website optimization through multivariate testing to improve customer conversion, engagement, and satisfaction•Responsible for branding, competitive positioning, merchandising & pricing
  • Orchard Brands
    Ecommerce Marketing Manager | Solutions.Com | Goldviolin.Com | Bodyessentials.Com
    Orchard Brands Mar 2011 - Sep 2011
    • Oversee website operations, merchandising & content for $30M online business• Responsible for online marketing programs (Email, PPC, SEO, Affiliate, CSEs, Display, Social) including strategy, execution, forecasting, analysis & reporting• Manage marketing & technology vendor relationships• Collaborate extensively with offline marketing, merchandizing & creative departments to ensure seamless execution of cross-channel brand strategies• Identify, evaluate & integrate new web technologies, marketing programs, and site conversion optimizations
  • Orchard Brands
    Ecommerce Producer| Solutions.Com | Goldviolin.Com
    Orchard Brands Jun 2006 - Mar 2011
    • Responsible for website operations & content• Plan and execute email campaigns, including testing & segmentation• Support SEO, SEM, CSE, and affiliate programs• Merchandize homepage, and landing pages• Develop web sales plans & update forecasts; manage department invoicing, and expense forecasting• Support a major redesign, and platform upgrade• Create and analyze ROIs for new technologies & vendors; work with team to budget for, and prioritize projects• Support implementation of new technologies• Collaborate extensively with offline marketing, merchandizing & creative departments to ensure seamless execution of cross-channel brand strategies
  • Norm Thompson Outfitters
    Internet Assistant | Normthompson.Com | Solutions.Com | Sahalie.Com
    Norm Thompson Outfitters 2004 - 2006
    • Assisted with the management of NormThompson.com, Solutions.com, and Sahalie.com• Write and publish online product content with web based tool• Merchandise online cross-sell, up-sell, and recovery products• Manage the enews calendar• Assist with the development of the sales plan• Train and oversee small number of contractors to assist with website production• Create and manage HTML web pages on newly re-launched websites• Assist website manager with SEM, SEO, and affiliate programs• Responsible for all inter-department reporting & analytics
  • Norm Thompson Outfitters
    Customer Service, Internet Representative
    Norm Thompson Outfitters 2000 - 2004
    • Handle orders and customer service via phone & email• Serve as a “Mentor” to help assist, train, and coach new associates• Assist with scheduling and other administrative tasks• Serve as the publisher and editor of the monthly newsletter• Work in the fraud department to minimize losses

Amber Hanson Skills

E Commerce Email Marketing Online Marketing Online Advertising Seo Sem Project Management Google Analytics Ppc Marketing Strategy Marketing Cross Functional Team Leadership Analytics Social Media Marketing E Business Data Analysis Affiliate Marketing Direct Marketing Web Analytics Management Web Development Strategy Website Optimization B2b Lead Generation Omniture Web Marketing Google Adwords Wordpress User Experience Website Development Digital Marketing Multi Channel Marketing Search Engine Marketing Problem Solving Customer Acquisition Business To Business Search Engine Optimization

Amber Hanson Education Details

  • Portland State University - School Of Business
    Portland State University - School Of Business
    Business: Marketing

Frequently Asked Questions about Amber Hanson

What company does Amber Hanson work for?

Amber Hanson works for Alphacard

What is Amber Hanson's role at the current company?

Amber Hanson's current role is Director of Marketing and eCommerce.

What is Amber Hanson's email address?

Amber Hanson's email address is am****@****ress.be

What is Amber Hanson's direct phone number?

Amber Hanson's direct phone number is +150391*****

What schools did Amber Hanson attend?

Amber Hanson attended Portland State University - School Of Business.

What skills is Amber Hanson known for?

Amber Hanson has skills like E Commerce, Email Marketing, Online Marketing, Online Advertising, Seo, Sem, Project Management, Google Analytics, Ppc, Marketing Strategy, Marketing, Cross Functional Team Leadership.

Who are Amber Hanson's colleagues?

Amber Hanson's colleagues are Chris Feeney, Timothy Jones, Elliott Singleton, Michael Hamilton, Alex Pitthan, Alice Bergman, William Ceccoli.

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