I am a market research professional with over 23 years of experience conducting high-quality research for pre-launch products in the pharmaceutical, biotech, and medical device industries.Over these 23 years, I have worked to become highly skilled in qualitative and quantitative market research methods, allowing me to partner with clients in evaluating and bringing their products to the market. I conduct research in 3 key areas:- Knowledge building (patient flow / journey research, unmet needs, category familiarization)- Demand estimating (choice modeling studies, profile/concept testing, pricing research)- Immediate pre-launch activities (segmentation, positioning, messaging, communications)I have experience in many geographic markets, applying my fluency in Spanish and overall cultural awareness to skillfully execute projects in Latin America, Europe, Asia, Canada, and (of course) the US.I apply what I have learned to manage Vinea Research, helping Catholic parishes, church leadership, apostolates and advocacy groups use research to develop strategies, make decisions and take actions.