RESULT DRIVEN ENTREPRENEUR AND DIGITAL CHANGE LEADERSuccessful C-level business leader with more than 30 years of experience in the global consumer goods industry and an exceptional career that made me live in 5 countries, work in 9 countries and speak 6 languages.I have spent the majority of my corporate career with global FMCG leader Unilever where senior appointments and roles have included among others global CMO for the (6,5bn€) ice cream business of Unilever, marketing and category leader for the Scandinavian region, marketing & operations member in the European leadership team, CEO Unilever Austria and Chief Digital Officer DACH (with a very strong track record on e-commerce, digital capability development, tech &tools implementation, data driven processes and new business models).Since 2019 I have tuned my longstanding personal passion for architecture into a profession as partner and investor in a real estate development company, while supporting selected clients on their digital transformation journey with my own boutique consultancy HMBB. The rapid expansion of the consultancy business both in size and depth has led to founding TMRW Assembly together with business partner Hannes Weissensteiner. TMRW Assembly takes strategic and digital consulting to a new level. With access to a network of top experts and tailored advice in areas such as digital strategy development, digital readiness assessments and digital transformation roadmaps, data-driven marketing, e-commerce optimization, cultural transformation, technology implementation & integration we help companies of all sizes and organizational forms to meet the challenges and opportunities of the digital world.
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GründungspartnerTmrw Assembly GmbhHamburg, Hh, De -
GründungspartnerTmrw Assembly Gmbh Oct 2023 - PresentHamburg, Deutschland -
Advisory Board MemberMarktguru - Ein Unternehmen Der Prosiebensat.1 Media Se May 2023 - PresentWien, München -
Managing DirectorHmbv Gmbh Feb 2022 - PresentHamburg, Deutschland
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Advisory Board MemberDalli-Group Jan 2022 - PresentAachen -
Investor And PartnerHipe Gmbh Mar 2019 - PresentHamburg Und Umgebung, Deutschland
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FounderHmbb Jun 2019 - PresentHamburg Und Umgebung, Deutschland
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General Manager Austria & Chief Digital Officer DachUnilever Feb 2015 - Sep 2019Hamburg Und Umgebung, Deutschland -
Vice President Marketing DachUnilever 2012 - 2015Hamburg Und Umgebung, Deutschland -
Vice President Market Operations Europe Beauty&Personal Care And Home CareUnilever 2010 - Jul 2011Rotterdam Und Umgebung, Niederlande -
Vice President Marketing NordicsUnilever 2007 - 2010Stockholm, Schweden -
Cmo Unilever Ice Cream (Vice President Global Brand Development)Unilever 2004 - 2006Rom Und Umgebung, Italien -
Marketing DirectorLangnese-Iglo (Unilever Germany) 2000 - 2004Hamburg Und Umgebung, Deutschland
Frequently Asked Questions about Harald Melwisch
What company does Harald Melwisch work for?
Harald Melwisch works for Tmrw Assembly Gmbh
What is Harald Melwisch's role at the current company?
Harald Melwisch's current role is Gründungspartner.
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