Sergio Harashyn Email and Phone Number
Product UX Designer with a wealth of experience in Human-Centered Design, User Experience, UX Research, and Interactive Prototyping. Notable achievements include spearheading HCI-centric design initiatives that led to an x10 increase in online sales conversion rates and an x3 time efficiency improvement. My skills span Fintech, AI, AR, SAAS, e-commerce, and software product sectors. Developed comprehensive workflows, storyboards, wireframes, and interactive prototypes for a redesigned ERP, leading to a 29% rise in conversion rates. Conceptualized Figma, Sketch, and XD to design and test prototypes for a software product, resulting in a 31% reduction in customer support inquiries. Consolidated user feedback from customer support, social media, and focus groups; synthesized insights into actionable user stories that guided product enhancements and boosted customer satisfaction by 41%.Conducted comprehensive research utilizing a blend of Generative AI, surveys, usability testing, and analytics; findings informed a product redesign, resulting in a 27% increase in user engagement and a 25% uplift in conversion rates.Led agile teams in validating design feasibility and providing precise specifications, leading to a 35% improvement in design efficiency and a 22% boost in overall project output.Skills: Heuristic evaluation, User research/testing, User Analysis, Contextual Inquiry, User Scenarios, Personas, Journey Mapping, Card Sorting, Information Architecture, Wireframes, Usability Testing, User flow, Interaction Design, and Design Systems, User-centered Design, Web, Mobile, Tablet devices, Car Screens, Illustration and Sketching, Icon/Logo Design, Pitch Decks, Mobile app design, and Prototyping, Design Thinking, Design Strategy, Cross-Functional Collaboration, Communication, Empathy, Strategic Thinking, Teamwork, Leadership, Mentorship, Stakeholder Management, Creativity, Initiative, Productivity.I'm keen on expanding my professional network. Connect via LinkedIn or reach out directly at s@harashyn.com
Salesx, Inc.
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Creative DirectorSalesx, Inc. Apr 2024 - PresentSan Jose, Ca, UsRebranding and optimizing performance metrics for the company’s clients using AI.
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Senior Product DesignerZumasys Sep 2023 - Mar 2024San Clemente, California, Us• Conducted comprehensive research utilizing a blend of surveys, usability testing, and analytics; findings informed a product redesign, resulting in a 27% increase in user engagement and a 25% uplift in conversion rates.• Improved Design System: Played a crucial role in improving design consistency and achieving 100% adoption of the Figma-based design system by running training sessions for 20 users across three teams.• Consolidated user feedback from customer support, social media, and focus groups; synthesized insights into actionable user stories that guided product enhancements and boosted customer satisfaction by 41%. -
Senior Product DesignerBlue Trail Software Dec 2021 - Sep 2023Sfo, Mx, Uy, Arg• Managed the execution of a design-thinking initiative to revitalize web and mobile app interfaces.• Spearheaded usability studies and A/B tests, resulting in a 33% boost in user retention and a 23% reduction in bounce rates.• Conceptualized Figma, Sketch, and XD to design and test prototypes for a software product, resulting in a 31% reduction in customer support inquiries.• Directed and coordinated the product development efforts for Stellantis in-car application, leading to a 17% improvement in user satisfaction ratings and a 15% boost in retention rates.• Increased personal design velocity by 25% and sped up design department-wide by co-developing a design system from the ground up; researched design systems of Fortune 500 tech firms. -
Senior Product DesignerViking Coders Oct 2019 - Nov 2021• Led agile teams in validating design feasibility and providing precise specifications, leading to a 35% improvement in design efficiency and a 22% boost in overall project output.• Implemented Human-Centered Design strategies, utilizing feedback loops to drive continuous improvements; accomplished A/B testing and user surveys to refine product features, leading to a 31% rise in user retention rates.• Completed data-driven customer journey visualization techniques, identifying key touchpoints that led to a 25% rise in customer retention and a 37% reduction in churn rate. -
Product DesignerIt Dev Group Dec 2016 - Oct 2019Brooklyn, New York, Us• Spearheaded strategic user experience software design efforts, triggering a 31% surge in conversion rates and a 24% decrease in user bounce rates.• Executed strategies for web-based B2B, B2C, and SaaS enterprise applications.• Engineered seamless interactions, streamlined process flows, and visually appealing elements to elevate user engagement and satisfaction, contributing to a 35% boost in customer loyalty and an 18% increase in referral rates.• Orchestrated the redesign of service workflows using visual management techniques, resulting in a 57% decrease in error rates and a 15% increase in service efficiency, leading to a $179,000 annual cost savings. -
Product DesignerGlobal Soft Invest Oct 2005 - Sep 2016San Diego, California, Us• Led cross-functional digital product teams in developing and launching innovative products; streamlined communication channels and project timelines, resulting in a 55% uptick in project delivery on time.• Transformed the company's business solutions portfolio by introducing innovative product enhancements and tailored offerings, resulting in a 21% average customer lifetime value growth.• Accomplished a comprehensive UX audit, leading to the redesign of key website features, increasing online sales by 39% and reducing customer complaints by 12%.• Led customer feedback workshops with cross-functional teams to prioritize UX enhancements; collaborated with product managers and designers to implement changes that boosted app engagement metrics by 33%.
Sergio Harashyn Education Details
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Harvard UniversityComputer Science And Mobile Apps -
Academy Of Public Administration Under The Aegis Of The President Of The Republic Of BelarusHuman Resource Management
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Mozyrski Dzjaržauny Pedagogièny UniversitetComputer And Information Sciences And Support Services
Frequently Asked Questions about Sergio Harashyn
What company does Sergio Harashyn work for?
Sergio Harashyn works for Salesx, Inc.
What is Sergio Harashyn's role at the current company?
Sergio Harashyn's current role is Creative Director | CRO | CX | 10X | UX | AI | SAAS | Digital Transformation | Fintech | Healthcare | eCommerce | Fortune 500 | Startups | A’ Design Award nominee | Mentor | Researcher | Since 2005.
What schools did Sergio Harashyn attend?
Sergio Harashyn attended Harvard University, Academy Of Public Administration Under The Aegis Of The President Of The Republic Of Belarus, Mozyrski Dzjaržauny Pedagogièny Universitet.
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