Harshit Bhatnagar

Harshit Bhatnagar Email and Phone Number

Brand Builder | Growth Driver | Media Maven @ Honasa Consumer Ltd.
Harshit Bhatnagar's Location
Gurugram, Haryana, India, India
Harshit Bhatnagar's Contact Details

Harshit Bhatnagar work email

Harshit Bhatnagar personal email

n/a
About Harshit Bhatnagar

🌟 Media Manager | Mamaearth | The derma co | Aqualogica| Bblunt 🌟With 7 years of dedicated experience in media planning and execution, I've had the privilege to work with renowned brands such as Reckitt Benckiser, Uber, Coca-Cola, Dyson, Emami, and Berger Paints. 🚀🔹 Proven expertise in developing and implementing strategic media campaigns that drive brand visibility and consumer engagement in the beauty and personal care industry.🔹 A track record of successfully navigating the dynamic landscape of media, leveraging innovative digital platforms, and harnessing the power of traditional media to maximize brand impact.🔹 Passionate about aligning media strategies with brand objectives, ensuring every campaign delivers measurable results.🔹 A collaborative leader who thrives in fast-paced environments, fostering cross-functional partnerships to drive business success.Let's connect and explore the endless possibilities at the intersection of media and advertisement 💼 #MediaManagement #BeautyBrands #MarketingExpertise

Harshit Bhatnagar's Current Company Details
Honasa Consumer Ltd.

Honasa Consumer Ltd.

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Brand Builder | Growth Driver | Media Maven
Harshit Bhatnagar Work Experience Details
  • Honasa Consumer Ltd.
    Manager - Media
    Honasa Consumer Ltd. Mar 2023 - Present
    Gurugram, Haryana, India
    • Managing Media and precision for Mamaearth, The Derma Co, Aqualogica and Bblunt.• Aligning media efforts with the overall brand strategy and marketing goals.• Conducting research to understand target audience, market trends.• Developing strategies for where and when to place an advertisement to reach the target audience effectively.• Negotiating and buying inventory on Digital, TV, Radio , Print , Out of home• Using data and anaytics to measure the impact of media campaigns.• Planning full funnel campaign strategically to leverage branding leading to overall revenue growth for the brand• Leveraging Media Mix Modelling to analyse and measure the impact of media channels and leverage it.• Collaboratively monitoring and optimisation of campaign with Agency partners for the best performance of the campaign.• Building Awareness and Consideration channels for the brand.• Identifying opportunities for partnerships and sponsorship that can enhance brand visibility.
  • Groupm
    Business Manager, Groupm Nexus
    Groupm Apr 2022 - Mar 2023
    Gurugram, Haryana, India
    • Managing Coca Cola account for India Market• Enabling data and tech to generate maximum reach towards targeted audience.• Enabling programmatic excellence towards clients business to generate maximum ROI.• Creating ROI oriented plans for client directed towards maximum reach and growth.• Managing team towards successful setup and optimisation of campaigns• Maintain deep relationship with the client base and identify new opportunities for the client to increase brand efficiency.
  • Groupm
    Senior Executive, Groupm Services
    Groupm Dec 2020 - Apr 2022
    Gurugram, Haryana, India
    •Works as programmatic media arm for GroupM.•Plan and present media campaign across multiple communication channel for Uber Technologies.•Maintain deep relationship with the client base and identify new opportunities for the client to increase brand efficiency.•Present Insights, innovative solutions, short term, and long-term strategies to client to achieve branding and performance objectives.•Gained hands on experience on multiple DSP’s and other digital marketing platforms.•Analyse web metrics, provide campaign effectiveness report to client, and recommend•optimizations when appropriate to improve media performance.
  • Affinityx
    Associate Campaign Manager
    Affinityx Sep 2020 - Dec 2020
    Pune, Maharashtra, India
    •Worked as a programmatic media arm for Affinity Express.•Setting up of programmatic campaigns on The Trade Desk for US based Agencies.•Analysing audience and creating relevant audience based on clients product.•Optimisation of campaign to ensure thorough delivery and to meet objectives.•Quality check of campaigns created by team on regular basis.
  • Virtual Employee Pvt. Ltd.
    Executive - Internet Marketing
    Virtual Employee Pvt. Ltd. Dec 2019 - Sep 2020
    Noida
    • Worked as an outsourced employee for clients across USA and Europe.• Worked as an technical sales coordinator by understanding clients digital marketing requirements and planning a effective advertising plan as per the requirement.• Planned programmatic advertising plans for SME’s across Asia Pacific.• Worked as an campaign manager on DSP’s like DV360 and The Trade Desk.• Helped clients in integrating and managing marketing campaigns using tools like Google Analytics, Mailchimp ( Email Marketing ), Zapier ( Automation tool).• Helped clients in generating leads through search engine marketing.• Managed multiple campaigns on Google Ads.• Helped clients in generating maximum ROI.
  • Publicis Media
    Executive - Programmatic
    Publicis Media Mar 2018 - Dec 2019
    Gurgaon, Haryana, India
    • Works as a programmatic media arm for Publicis Media Groupe.• Accessed capabilities of different DSPs and allocated campaigns and budget between several platforms to achieve optimal performance.• Trained and educated internal and external stakeholders on the working and ecosystem of programmatic media.• Gained hand on experience with multiple DSPs and other digital marketing platforms.• Presented insights, innovative solution's, short term performance objective.• Worked for Reckit Benckiser client across Asia Pacific market and Verticals to drive maximum performance and strategies with an ability to articulate abstract concepts into actionable points.• Strategize growth opportunities in clients ad spends through cross sell and up sell of campaigns.

Harshit Bhatnagar Skills

Management Online Advertising Strategic Planning Leadership Public Speaking Teamwork Training Digital Marketing Programmatic Media Buying Mobile Advertising Digital Strategy Business Strategy Business Investments Search Engine Optimization Pay Per Click Display Advertising Advertising Marketing Media Buying Microsoft Office Microsoft Excel Ppc Bid Management Ad Serving Bid Preparation Programmatic Display And Video 360 Negotiation Campaign Strategies Account Management Media Planning Offline Media Key Performance Indicators Digital Media Interpersonal Skills Client Services Digital Agency Media Strategy Campaigns Presentation Skills Core Java

Harshit Bhatnagar Education Details

Frequently Asked Questions about Harshit Bhatnagar

What company does Harshit Bhatnagar work for?

Harshit Bhatnagar works for Honasa Consumer Ltd.

What is Harshit Bhatnagar's role at the current company?

Harshit Bhatnagar's current role is Brand Builder | Growth Driver | Media Maven.

What is Harshit Bhatnagar's email address?

Harshit Bhatnagar's email address is ha****@****arth.in

What schools did Harshit Bhatnagar attend?

Harshit Bhatnagar attended Noida Institute Of Engineering & Technology.

What skills is Harshit Bhatnagar known for?

Harshit Bhatnagar has skills like Management, Online Advertising, Strategic Planning, Leadership, Public Speaking, Teamwork, Training, Digital Marketing, Programmatic Media Buying, Mobile Advertising, Digital Strategy, Business Strategy.

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