As an Associate Manager at Publicis Media, I manage and execute display advertising campaigns for various clients, using Google Campaign Manager (GCM) and other tools. I have hands-on experience in ad-trafficking,creatives and url amendments, HTML and standard display creatives, 3rd party tags and pixel implementations, and quality assurance and troubleshooting. I also have a strong background in PPC search for e-commerce platforms, such as Walmart, where I worked as a Campaign Specialist at iOPEX Technologies. There, I handled keyword bidding, trafficking, analysis, and reporting, using Salesforce, Tableau, and other platforms. I hold multiple certifications in Google Ads, Creative, and Innovid ad serving, and I have a MBA degree in Marketing from the University of Madras. I am passionate about digital marketing and always eager to learn new skills and technologies to deliver optimal results for my clients and team.