I am a seasoned marketing professional with rich experience and a successful track record in Advertising, Media, Telecom and ISP industries spread across northern, central and western India (Urban and Rural) spanning around 20 years; working at managerial and leadership positions handling large teams within and across functions for MNCs and Private enterprises. Over the years I have successfully managed various aspects of marketing like Market Research, Product Planning and Management, Brand Management, Go to market planning / Integrated Marketing Communication - ATL & BTL, digital marketing, Sales and Distribution, Retail Marketing (Large Format Retail, Exclusive retail and Multi Brand Outlets) Strategic Planning and operations for leading corporate like Mediaturf Worldwide (I) Pvt Ltd, (same team later started Interactive Avenues, India’s premier Digital Marketing company) Ogilvy & Mather, Spice Telecom (Acquired by Idea Cellular), Bharti Airtel, Vodafone Idea, Essel Group etc. I have also received various awards and accolades for my performance over the years. The love for engaging with young minds and sharing my experience has led me to associate with various Institutes and Universities as a Visiting Faculty for their Post Graduation and Undergraduate Programs in management. (KSSBM, Gujarat University, Karnavati University & Shanti Business School) I have been a member of the Faculty Panel of the Gujarat University for setting up university exam papers, a member of Project Evaluation Committee for their comprehensive projects which is a qualifying gate for being awarded the Masters of Business Administration Degree by Gujarat University. I have also been a panelist for Evaluation Committee for awarding the PhD degree in Marketing Management for Gujarat University.I am a Business and Marketing Consultant offering guidance and steering projects across the entire spectrum i.e. from Need Gap Identification, Product Concept Planning, Product Development, Segmentation, Brand Positioning, Product Launch, Sales and Distribution Planning, Market and Revenue Share Gain and enhance Profitability. I have managed projects across various industries like Electric Two Wheelers, Financial Services, FMCG, Engineering and Machine Designing, Seamless Stainless Steel Tubes, Real estate industry, Entrepreneurship Development and Health & Wellness.I am passionate about guiding and motivating young minds, love pets especially dogs and cats, and love to travel. I am open to offering my services for a suitable domestic or International assignments.