Hari Vignesh Email & Phone Number

New Jersey, United States

Wexford, Pennsylvania, United States

• Led a 12+ in-house team of SEO, paid marketing, demand gen, content, social media, email, web development, event & PR, and design.
• Managed $23K+ Google Ads budget, boosting conversions by 45% and generated over 250+ SQL leads for a B2B SaaS product through lead-gen campaigns.
• Optimized ads, tripling our MER ratio with high-performing campaigns and developed scalable growth strategies and A/B tests, increasing qualified leads by 2.5X.
• Implemented marketing automation (6sense, Pipedrive, Zapier, Marketo), doubling qualified lead flow and improving nurturing and conversion.
• Strategized and curated comprehensive content calendars, increasing traffic & MQLs by 70% through blogs, pillar pages, lead magnets, infographics, and Klaviyo email campaigns.

Coimbatore, Tamil Nadu, India

• Spear-headed SEO, Content marketing, Social media marketing, email marketing, design and development team.
• Handled 17L+ Ad budget (per month) for multiple eCom & b2b businesses.
• Achieved 3X ROAS for eCom brands with (-32%) less in CPA for conversions.
• Leveraged total RPV (Revenue per visitor) & Web paid acquisition rate.

Coimbatore, Tamil Nadu, India

• Executed scalable paid channel and organic growth strategies to maximize lead generation, pipeline growth, and revenue targets.
• Supercharged A/B testing, Meta (Facebook) ads, PPC bid management, Growth Marketing & SEO strategies to achieve tangible business results.
• Implemented marketing automation techniques, optimizing lead nurturing & conversion processes, resulting in a 2x qualified lead flow to the sales pipeline.
• Optimized display ads, video ads, and retargeting ads, into a performing performance max campaign and improved the campaign ROI by 3X.

Coimbatore, Tamil Nadu, India

• Strategized & created content calendar for the last 2 Quarters & curated multiple comprehensive blogs, long-form pillar page (~4500 words), Infographics, landing page, email drip campaigns, worked on on-page, off-page.
• Handled 5L+ Budget on Facebook and Google Ads Campaigns and increase conversion by 3X.
• 30k+ leads generated for B2B SaaS from (“C Level Executive leads) Facebook Lead-Gen Campaign.
• More than 45k+ Downloads & Installations achieved through Google In-app Campaigns at $8 USD (CPL)
• Regularly reviewing multi-channel analytics reports (Search, Social, Ads, Email, Website, Blog) and recommend optimization action plans to sales and marketing teams.
• Set up, manage, and optimize email marketing campaigns (EDM newsletters, nurturing email series, drip campaigns, loyalty campaigns, etc.)

Las Vegas, Nevada, United States

> Develop SEO On-page and Off-page strategies customized for our tech industry.> Evaluate and implement content and link-building strategies to gain DA and SERP rankings.> Google performance max ad Specialist and Adsense metrics optimizer.> Outreach relevant sources to gain high-quality content backlinks to increase DA.> Analyze, implement, and optimize.