• Conceptualized, designed and led development of a new digital gift card store -Reduced cost per card purchased by 93% -Generated gift card sales growth of 129% in first year and exceeded increase by 179% in second year• Created unique summer campaign bolstering seasonally low traffic from 2015-2018 -Grew summer revenues by 57% over four year period -Achieved first profitable summer quarter in 2018• Spearheaded design, development, and launch of new ticketing website and rewards app -Achieved 11,000+ app installs within first six months of launch -Improved margin of online ticket sales by 21% while increasing ticket profitability by 13%• Conducted market research to discover awareness, learn behaviors, and enhance consumer experiences• Organized and led efforts to refresh company’s branding• Managed $500,000 marketing budget and consistently stayed within budget limits• Safeguarded brand assets while managing third-party design teams• Attained highest unaided brand awareness amongst all major competitors in largest revenue-generating market • Directed creative process for campaigns and managed projects through completion• Regularly led multiple marketing projects from eight locations simultaneously

• Created multiple print and digital mediums using Photoshop, InDesign and Illustrator • Designed billboards, menus, coupons, business cards, car wraps, Google ads, social posts, and landing pages• Trained graphic designer on design principles, techniques and company procedures

• Assisted in marketing strategies by creating engaging designs using Adobe Creative Suite software• Redesigned and streamlined safety product catalogs• Created new company website

• Streamlined multiple assembly processes cutting process turnaround time by 70%• Engineered new mechanical feature later adopted into a final product robot• Synthesized manufacturing processes for several product lines reducing overhead costs by 10%