Successfully send university students to IESEG France Business School for the semester exchange program.

I am assigned with this position to provide assistance in the following programs:- Global Immersion Program - Student Exchange Program- Summer Exchange Program- Credit Transfer Program- Summer Internship Program (Overseas)- Student Welfare Activities- Faculty Exchange Program- FDP, MDP, Seminars, and Conferences Internationally- MOUs with the foreign universities

I am a reviewer of the following peer-reviewed journals:- Asia Pacific Journal of Marketing and Logistics (Q1; ABDC-A); - Journal of Global Marketing (Q2; ABDC-B); - International Journal of Law and Management (Q1; ABDC-A)Publons ID:Web of Science Researcher IDF-5343-2013Link:https://www.webofscience.com/wos/author/rid/F

I have handled academic, teaching, and research responsibilities in this position.

I have handled academic, teaching, counselling, and research responsibilities in this position.

I have handled the following tasks during my tenure:• Crafted strategies for all Marketing teams, including Digital, Advertising, Communications, and Creative • Prepared and managed monthly, quarterly and annual budgets for the Marketing department.• Designed branding, positioning, and pricing strategies.• Ensured our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages, and promotional material).• Identified opportunities to reach new market segments and expand market share.• Conducted market research through various means - formal and informal. Keeping in touch with ground realities through structured feedback from consumers, trade, and sales teams.• Managed all aspects of Digital Marketing - SEO, SEM, social media marketing, messaging, email campaigns, content marketing, etc.