Harrison Wise

Harrison Wise Email and Phone Number

Fractional Marketer @ FOAF: Fraction of a Fractional CXOs
New York, NY, US
Harrison Wise's Location
New York, New York, United States, United States
About Harrison Wise

Award-winning agency founder, problem-solver, entrepreneur and creative professional with experience building, leading, and growing an agency; driving successful client outcomes across a range of established, growth and regulated industries via effective leadership, team building, creative marketing communications strategies & savvy allocation of resources across the entire marketing mix. My key attributes include: Owner mindset: As a 17+ year agency owner/operator, I've owned decisions end-to-end and can simplify complex problem spaces into single variant decisions for client executives. Battle tested: I possess more than 25+ years of client-facing experience and expertise in marketing communications; 17+ years of experience in building, leading, and growing an integrated marketing communications agency. Walk the Talk: I'm willing and able to support critical work. I'm always open and willing to collaborate with the doers and move the needle on projects by contributing ideas, strategy, copy, support, etc.Executes on a vision: I've built plans, processes and teams; defining, iterating and executing on the marketing strategy; as well as agency growth strategies. I've developed brand vision, GTM and associated campaigns across different channels. Builder: I'm a serial brand builder able to create (most of) the infrastructure needed to execute on marketing goals. I don’t wait around for other people to bring these ideas to life - I get it done.Mentor: I mentor new and existing talent and help team members reach their full potential. Team members trust my judgement and clients value my expertise and counsel. I've mentored staff to grow professionally and succeed.Bias for action: I recognize perfect is the enemy of good and strike a balance between necessary progress and caution. I'm comfortable disagreeing and committing. Finger on the pulse: As an agency leader, I'm inherently aware of trends and what works well. I'm also willing to shift strategy based on new information, data and an end-to-end understanding of business.GTM intuition: Thanks to my diverse agency experience and expertise in traditional and regulated industries, I have a unique understanding of the market, customers and product, and have been able to score a high batting average in GTM & PR efforts.As an experienced agency leader, I've built and grown successful teams while navigating the ever-evolving landscape of PR and marketing. I thrive on the challenge of inspiring others and leading by example, consistently pushing the boundaries of what's possible.

Harrison Wise's Current Company Details
FOAF: Fraction of a Fractional CXOs

Foaf: Fraction Of A Fractional Cxos

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Fractional Marketer
New York, NY, US
Harrison Wise Work Experience Details
  • Foaf: Fraction Of A Fractional Cxos
    Fractional Marketer
    Foaf: Fraction Of A Fractional Cxos
    New York, Ny, Us
  • Carve Communications, Inc.
    Senior Manager, Partnership Development
    Carve Communications, Inc. Nov 2024 - Present
    Miami, Florida, Us
    My focus is on driving strategic initiatives that expand market share, enhance brand visibility, and foster sustainable, profitable growth for the agency. In partnership with the executive leadership, I work at the intersection of strategy, relationship building, and operational execution to deliver impactful results in competitive markets such as B2B and B2C Technology, EduTech, Consumer Electronics, AI, Toys and more. My responsibilities include: - Building and maintaining strong relationships with organizations and key decision makers to identify and secure new opportunities.- Developing and implementing targeted sales and marketing strategies that drive business growth and agency recognition.- Oversee proposal efforts and manage winning strategies, utilizing both traditional and alternative project delivery methods.- Collaborate closely with agency leadership to align efforts and achieve overarching growth objectives.
  • Foaf: Fraction Of A Fractional Cxos
    Fractional Marketer
    Foaf: Fraction Of A Fractional Cxos Jun 2023 - Present
    New York, New York, Us
    As a fraction-of-a-fractional (FOAF) executive, I provide you with flexible talent on demand to bridge leadership gaps, accelerate growth, and clear the obstacles preventing you from achieving your goals. Specifically, FOAFers fill a gap that’s more effective than freelancers and more efficient than traditional fractional CXOs.
  • The Bluntness Inc.
    Founder And Publisher
    The Bluntness Inc. Sep 2018 - Present
    The Bluntness Media (http://thebluntness.com) delivers vital, trustworthy news and analysis in the most efficient, illuminating and shareable ways possible. Through a mix of original and insightful coverage of cannabis industry leaders, trends, innovations, business and politics we’re helping readers navigate the rapidly evolving cannabis and psychedelic landscape via expertise, candor and brevity (aka Bluntness!).- Spearheaded all branding & marketing efforts including website design, brand guidelines, logo design, PR, digital, advertising, messaging, media kit and collateral development.- Lead a skilled team of journalists, editors, and content creators, fostering a collaborative and innovative work environment.- Craft and executed an engaging content strategy, resulting in a consistent increase in organic traffic, DA and SEO rankings.- Foster a loyal readership by creating & curating high-quality, relevant content that resonated with target audiences, resulting in an average of 500k UVMs.- Drive the strategic expansion of the media platform, driving 14,000% growth in the email subscriber base within 2 years.- Develop and implement traditional, digital and programmatic monetization strategies, including partnerships, sponsored content, advertising and events.- Stay abreast of industry trends, competitor strategies/keywords, and emerging technologies, adapting our approach to maintain a competitive edge.- Cultivate and maintain relationships with stakeholders and decision-makers in cannabis cultivation, distribution, wholesale, retail. - Produced several large scale, compliant consumption events from start-to-finish, including budgeting, venue selection, sponsorship deck preparation & outreach, event promotion/marketing/social media, vendor management, talent management and event management/production and more.
  • The Flower Hour
    Fractional Cmo/Partner
    The Flower Hour Jul 2023 - Dec 2024
    The Flower Hour is pioneering a new and compliant way to normalize and educate people about the plant through thoughtfully-curated experiences. Guests and members of The Flower Hour enjoy a robust and growing calendar of events and an opportunity to connect with legal/licensed cultivators and brands in familiar settings such as restaurants, bars and other private venues. The Flower Hour community consists of a variety of backgrounds creating a balanced mix of consumers, creatives, professionals, operators, cultivators, processors, brands, media, influencers and tastemakers.
  • Wise Collective, Inc.
    President
    Wise Collective, Inc. May 2007 - May 2023
    New York, Ny, Us
    - Developed and managed P&L, budgets, business development, strategy, marketing, C-level client relationships and strategic direction of fully integrated marketing communications agency achieving consistent +24% YoY revenue growth.- Recruited and led multi-disciplinary in-house staff from the ground up across offices in NY, SF and LA.- Crafted, executed and managed innovative B2B, B2C and B2B2C marketing and communications strategies that were instrumental in driving consistent revenue growth, market share, and enhancing valuations for a number of startups and billion-dollar brands, including but not limited to: MedMen, Stiiizy, FIA Formula E, Valtech, VideoAmp, GiftCards.com, Kiip, Quartile, and numerous others spanning various industries.- Led marketing and communications campaigns for dozens of emerging tech ventures, driving these brands from inception to acquisition, resulting in over $5 billion in VC investment and M&A outcomes via tech giants like Google, Twitter, Facebook, and Oracle as the acquirers.- Managed all aspects of the marketing funnel, including brand awareness, demand generation, product marketing, and partnerships across various industries such as technology, media, entertainment, and CPG.- And that's just the half of it.
  • Techstars Connection
    Mentor
    Techstars Connection Oct 2016 - May 2022
    Techstars Connection, in partnership with AB InBev, is based in NYC. Techstars Connection fosters innovation and new enterprise through the creation of products, services and experiences that help connect people to people, to product, and to place. Entrepreneurs will work directly with mentors from Techstars, AB InBev, and ZX Ventures, AB InBev’s global incubator and venture capital team. For more information visit: http://www.techstars.com/programs/connection-program/
  • Brightspot Media
    Vice President, Corporate Communications
    Brightspot Media May 2007 - Nov 2007
    Us
  • Rubenstein Public Relations, Inc.
    Vice President
    Rubenstein Public Relations, Inc. Apr 2005 - May 2007
    New York, Ny, Us
  • Trylon Communications
    Account Director
    Trylon Communications Jul 1999 - Apr 2005

Harrison Wise Skills

Media Relations Public Relations Social Media Corporate Communications Digital Media Social Media Marketing Strategic Communications Brand Management Blogging Marketing Digital Marketing Strategy Press Releases Start Ups Crisis Communications Internal Communications Awesomeness General Awesomeness

Harrison Wise Education Details

  • New York University
    New York University
    Photography

Frequently Asked Questions about Harrison Wise

What company does Harrison Wise work for?

Harrison Wise works for Foaf: Fraction Of A Fractional Cxos

What is Harrison Wise's role at the current company?

Harrison Wise's current role is Fractional Marketer.

What is Harrison Wise's email address?

Harrison Wise's email address is ha****@****ons.com

What is Harrison Wise's direct phone number?

Harrison Wise's direct phone number is +191780*****

What schools did Harrison Wise attend?

Harrison Wise attended New York University.

What are some of Harrison Wise's interests?

Harrison Wise has interest in Networking, Podcasting, Football, Blogging, Public Relations, Boxing, Photography, Mixed Martial Arts (Jiu Jitsu), Life Coaching, Travel.

What skills is Harrison Wise known for?

Harrison Wise has skills like Media Relations, Public Relations, Social Media, Corporate Communications, Digital Media, Social Media Marketing, Strategic Communications, Brand Management, Blogging, Marketing, Digital Marketing, Strategy.

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