Harrison Orchard Email & Phone Number

Melbourne, Vic, Au

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

All things digital + marketing for Australia's biggest sporting event in 2022.Led the design and launch of digital media across channels to drive users registrations + ticket sales. This includes collaborative campaigns with broadcasters, commercial partners and host cities.Designed and implemented a 1PD data strategy to drive revenue and deliver customer value. This includes Customer Journey Mapping to define the user experience from impression to conversion and retention. Negotiated and established data-sharing agreements with host cities and partners in order to create rich audiences for media targeting.Worked with partners on the creation of event-time digital experiences across owned channels, such as Augmented Reality filters, interactive in-stadium experiences and real-time content delivery.Member of an awesome Social Planning Committee.

Melbourne, Victoria, Australia

Digital media planning across global markets for Kookaburra Sport’s portfolio of brands: Kookaburra Cricket, Kookaburra Hockey and Burley Sekem.

Melbourne, Victoria, Australia

Employed to work on planning, strategy and execution of digital campaigns for brands: AAMI, Suncorp and Shannons.

Brisbane, Queensland, Australia

Brisbane, Queensland, Australia

Joined Suncorp Group as a Marketing Graduate on a two-year leadership and development program.

Brisbane, Queensland, Australia

As an intern I worked for the business section of the newspaper. This role provided a crucial application of journalistic method and skills learnt in my studies. Contributed articles that went to print in The Courier Mail and Sunday Mail.

Brisbane, Queensland, Australia

In this role I further developed a practical understanding of marketing theory. My role required me to transcribe audio files and undertake various administrative duties. This was a vocational position, undertaken over the mid-year university break.

Brisbane, Queensland, Australia

In this position, I aided in setting up focus groups and transcribed individual's responses. The role was temporary and I was only contracted to work on one project - an advertising campaign for the federal government's Household Assistance Package.

Graduate Certificate In Foundation Of Artificial Intelligence

Learned the application of artificial intelligence to a business and research context. Developed skills in data science, machine learning.

Digital Marketing Certification (Intensive), Marketing

An intensive digital marketing course undertaken over three months onsite at the Association for Data-driven Marketing and Advertising..

Bachelor Of Business/Bachelor Of Journalism, Marketing, Distinction

Activities and Societies: QUT New Journalism and Media Society

Education record