• Maintain and optimize CRM platform to provide an effective and custom user experience for CRM Users• Monitor and maintain customer data quality and data hygiene; identify and address data inconsistencies across platforms.• Utilize Tableau to create an executive level dashboards and advanced reporting • Support sponsorship research requests utilizing fan data, internal vendor information and publicly available data • Coordinate with Marketing and Ticket Ops Departments on execution and tracking of digital marketing campaigns• Perform ad-hoc analysis as needed• Analyze fan related data as it relates to demographics, psychographics, behavior and historical trends• Development and design of Post Game Survey• Created executive visualizations in Tableau analyzing Sales Reps Performance

● Created executive visualizations in Tableau that analyzed the MLS league teams and their impact on ticket sales in away markets● Analyzed customer data and completed RFM analysis (Recency, Frequency, Monetary) to segment leads and made recommendations● Utilized ticketing, digital, and partnership data to gather insights and build reports● Determined crucial key performance indicators to create benchmarks for reporting and modeling

Player Scouting- Generate scouting reports based off of data from synergy sports database.Data Visualization- Create shot charts, graphs to help understand individual players strengths/weaknesses.Utilized R Studio to help with analysis on game pace, Offensive efficiency.

Developing scouting reports, game summaries through R studio and Python.Created Scout team game plan.