Commercially focused, insight driven, entrepreneurial marketing professional with extensive experience of delivering results. Especially adept in the acquisition, development and retention of customers with a passion for delivering great customer experiences across all channels. A digital leader, expert in the harnessing of data properties, technology initiatives and digital marketing channels to deliver exceptional outcomes. An accomplished people manager with a track record of building and leading high performing teams. Able to consistently develop creative, practical solutions to business challenges focusing on high levels of quality whilst managing budget priorities. Specialties: CRM, Digital Marketing, SEO, PPC, Strategic planning, campaign management, agency and supplier management, channel management, optimisation, real time marketing, personalisation, database implementation and development, web and mobile communications, RTB networks and direct sales