Work closely with our growth and marketing team to scale our product offerings while increasing conversion. Maintain our brand consistency in all of our creative outputs including Web, TV, DM, OOH and collateral. Continue to evolve and scale the Figure brand from top of funnel all the way into product. Develop sub-company and partner branding from concept through production.

Successfully established and managed an in-house brand evolution.Hired and managed a team of 5 designers including branding, motion and UI/UX.Worked closely with the marketing team on product campaigns with agencies and in-house talent.Launched multiple product offerings on the b2c and b2b side of our business.

Deliver digital designs and assets, including social media assets, videos, campaigns, and branded material, in collaboration with the creative, marketing or product teamsWork with developers on assuring web/product pages are pushed from concept to production while maintaining a level of quality that adheres to the brandsPartner with the marketing and design team to elevate and maintain the Figure brand, 
as well as encompassing sub-brandsConsistently produce creative solutions that serve the needs of the users and businessLead by example and motivate a creative team to deliver quality creative projects in a fast 
paced environment

Defining and maintaining the Upwork brand.Creative lead on video and motion graphic production for social, internal, external events, direct response, and product releases.Creative lead for acquisition Creative lead for external facing client eventsManaging a team of 3 designers/animators

Teamed up with the head copywriter to create a Superbowl spot. - Role: conceptual, style, art/creative direction, editor, motion designer, audio - Copy: Amber Eyerman - Creative Director: Justin HooperCreative lead for DR creative on display and social - Implemented new formats for A/B testing including animated HTML5 and illustrations. - Raised CTR numbers across the board to benchmark if not above Digital graphics for social - infographics, videos, animations, interactive units, imagesVideo editing and motion graphics for campaignsEmail design - A/B testing, template revamping, module buildingEvent signage for partnership promotionsDigital brand ads for parnter promotionsUX motion prototyping for native app and onboarding

Conceptualize and drive direction for interactive and motion projectsExecute motion and design projects from pre-production to post-productionWork with clients in producing videos and video ads that are visually appealing for campaignsPhotography of events, marketing collateral, head shots, etc.Videography of events, trade shows, promotional, etc.Communicate and manage short and long term projectsCollaborate and design production for web and print

Research identity and develop a brand for the client's needsCreate print work for promotional eventsShooting and editing video Create motion graphics for for interviews

Worked within AE templates to create graphics for multiple corporate eventsDesigned title opens and loops for eventDesigned and animated graphics for corporate videos

Create in-house still and motion piecesArchive student workMaintain an employer data baseNote-taking during events and meetingsAssist during promotional eventsCreate and produce layouts for display cases

Learning everything from traditional design to the technical aspects of creating graphic and motion design. Color TheoryCompositionMotion

Provide customer serviceBuild and maintain in-house databaseCreate graphic print pieces for promotional eventsSet up and break down for eventsProcess sales transactionsReceive and transfer phone callsAssist in creating and organizing forms