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Collaborate with leads to develop Measurement and Analytics plans for projects in order to ensure proper KPI assignment, data collection, test and learn plans, and targeting to produce data-driven intelligence from campaign performances.Provide guidance to internal and external stakeholders to design, prioritize and execute strategic projects for the improvement of marketing investment and analytical maturity.Coach, mentor and manage a team to create analytical performance framework and achieve deliverables in an efficient and timely manner.Increased the team revenue by 5% by streamlining workflows for new clients and optimizing workflows for existing clients.

Supervise - Review project budgets and resolve discrepancies, gather requirements, oversee project teams and client deliverables.Planning - Work with marketing teams to understand business objectives in order to develop appropriate measurement plan, tagging strategy, project’s scope and budget.Optimize - Designed a more efficient project tracking system by working with a project management software that increased transparency on projects in the system and led to 30% faster delivery times.Development - Develop analytical performance frameworks and analytical models to support metric creation, measurement and reporting.Liaison - Communicate with other stakeholders to ensure cross-functional alignment, track project status and provide assurance around dependencies.

Oversaw day to day operation with the development team to ensure that necessary changes and tweaks have been implemented.Managed data analytics, implemented processes and five offshore fulltime developers.Product Management - Responsible for creating and developing in-app notification and mapping sports sections. By creating in-app notifications, SportOn saw a 30% growth in user database.Business Development – Developed key strategic partnerships across multiple sports teams and leagues, and generate revenue forecasting models as well as implementation timeline.Market Research/Analytics – Effectively perform market research by utilizing STP (Segment, Target, and Position) to allocate funds for strategic product growth using ROIC and IRR metrics.

Reporting and Forecasting – Built and led multiple strategic reports as well as ad hoc reports which were analyzed by the executives who made critical decisions based on the given report.Business Planning and Analysis – Played a critical role in the Transactions Management team which facilitated lease transactions including mergers, acquisitions and disposition, contract negotiations, and administers multiple strategic reports.Strategic and Financial Analysis – Evaluated multiple assets using a financial model to determine projected value of each asset during mergers or acquisitions.Project Management – Successfully led and implemented Tableau software within client database. By implementing Tableau, clients' reporting needs were reduced by 50%.

•Weekly Sales Report.o Generated and analyzed weekly reports of Sales Managers based on needs of upper management via Excel’s advances function such as: pivot tables.•New Clients.o Assisted Business Development Managers in creating PowerPoint presentation to our new and prospect clients. o Created case diagrams, block diagrams and flow charts in order to show our process to our new clients.•Supplier/Vendor Managemento Single Point-of-Contact (SPOC) of Supplier/Vendor Management database.o Worked with off-shore team to identify which are approved and non-approved Supplier/Vendors.•Consultant and Client Databaseo Created and maintained records of each client and consultant on Excel.o Kept track of paperwork for each customer and consultant. o Extracted raw data from Consultant’s database and by using pivot tables, I have managed to manipulate data to check which consultants are working in which state, for which client, and which position. •Finance work.o Collaborated with finance team to generate consultant’s margin report via Excel. •Request for Proposals/Request for Quoteso By using Excels formulation tools, I have created many pricing rate cards for end clients. o Worked with Director of Business Development to meet end client and business requirements. •Maintained files and documentations for future reference.

• Maintained a record of company’s all outgoing claims.• Analyzed and investigated claims made by different customers.• Created and organized all data entry claims into the company’s server to keep track of company’s finances. • Fixed at least a dozen of computer’s hardware issues, which saved the company a lot of money.