Campaign Management: Plan, create, and manage Google Ads campaigns across various platforms such as Search, Display, Video, and Shopping.Keyword Research: Conduct keyword research to identify relevant and high-performing keywords for campaign targeting and optimization.Ad Copywriting: Write compelling ad copies that resonate with the target audience and drive clicks and conversions.Bid Management: Monitor and adjust bidding strategies to optimize campaign performance and achieve… Show more Campaign Management: Plan, create, and manage Google Ads campaigns across various platforms such as Search, Display, Video, and Shopping.Keyword Research: Conduct keyword research to identify relevant and high-performing keywords for campaign targeting and optimization.Ad Copywriting: Write compelling ad copies that resonate with the target audience and drive clicks and conversions.Bid Management: Monitor and adjust bidding strategies to optimize campaign performance and achieve client objectives within budget constraints.Audience Targeting: Utilize audience targeting options such as demographics, interests, and remarketing to reach specific audience segments effectively.Performance Analysis: Analyze campaign performance data using Google Analytics and other reporting tools to identify trends, insights, and areas for improvement.Optimization: Continuously optimize campaigns based on performance metrics such as click-through rate (CTR), conversion rate, return on ad spend (ROAS), and cost per acquisition (CPA).A/B Testing: Conduct A/B tests on ad creatives, landing pages, and other campaign elements to improve performance and maximize ROI.Client Communication: Communicate regularly with clients to provide updates on campaign performance, discuss strategy adjustments, and address any questions or concerns.Stay Updated: Stay abreast of industry trends, best practices, and Google Ads platform updates to ensure campaigns are leveraging the latest features and techniques. Show less

Campaign Management: Spearheaded the development and execution of paid search campaigns across META and Google Ads platforms, driving an 18% increase in targeted traffic and 27% growth in conversions.Budgeting: Managed a monthly advertising budget of $7000 across META and Google Ads. Implemented budget optimization strategies that reduced costs by 11% while improving campaign performance.Performance Analysis: Conducted detailed analysis of key performance metrics, including CTR, CPA… Show more Campaign Management: Spearheaded the development and execution of paid search campaigns across META and Google Ads platforms, driving an 18% increase in targeted traffic and 27% growth in conversions.Budgeting: Managed a monthly advertising budget of $7000 across META and Google Ads. Implemented budget optimization strategies that reduced costs by 11% while improving campaign performance.Performance Analysis: Conducted detailed analysis of key performance metrics, including CTR, CPA, and conversion rates. Developed and presented comprehensive reports with actionable recommendations to stakeholders.Ad Creation & Targeting: Designed and executed high-performing ad creatives and targeted campaigns based on audience demographics and behavioural data, achieving a 34% improvement in engagement rates.Strategy Development: Developed and implemented strategic plans for optimizing paid search efforts, incorporating A/B testing results and industry trends to continually refine campaign strategies.Collaboration: Worked closely with marketing teams to ensure alignment between paid search campaigns and overall marketing initiatives. Coordinated with designers and content creators for impactful ad content.Client Interaction: Maintained regular client communication, provided performance updates, and offered strategic advice to enhance campaign results and meet client objectives. Show less

Assisted in the development and execution of digital marketing campaigns across various channels including social media, email, and search engines.Supported SEO efforts by conducting keyword research, optimizing website content, and monitoring website performance using tools such as Google Analytics.Managed social media accounts, including content creation, scheduling posts, and engaging with followers. Contributed to a 12% increase in social media engagement.Assisted in creating… Show more Assisted in the development and execution of digital marketing campaigns across various channels including social media, email, and search engines.Supported SEO efforts by conducting keyword research, optimizing website content, and monitoring website performance using tools such as Google Analytics.Managed social media accounts, including content creation, scheduling posts, and engaging with followers. Contributed to a 12% increase in social media engagement.Assisted in creating and editing marketing materials such as blog posts, newsletters, and promotional content.Monitored campaign performance and compiled reports on metrics such as click-through rates, conversion rates, and ROI.Assisted in organizing and executing online events and webinars, managing attendee registrations, and promoting events through various digital channels. Show less

Administrative Support: Provided support in daily marketing operations, including maintaining marketing databases, preparing reports, and handling correspondence.Sales Support: Assisted the sales team with preparing presentations, sales materials, and customer follow-ups.Customer Engagement: Engaged with customers through various channels, addressing queries and collecting feedback to improve marketing strategies.

Sales Strategy: Developed and executed sales strategies that resulted in a 4% increase in revenue and expanded market share in the region.Lead Generation: Identified and pursued new business opportunities through lead generation activities, including networking, cold calling, and attending industry events.Market Research: Conducted comprehensive market research and analysis to understand customer needs, market trends, and competitive landscape. Used insights to refine marketing… Show more Sales Strategy: Developed and executed sales strategies that resulted in a 4% increase in revenue and expanded market share in the region.Lead Generation: Identified and pursued new business opportunities through lead generation activities, including networking, cold calling, and attending industry events.Market Research: Conducted comprehensive market research and analysis to understand customer needs, market trends, and competitive landscape. Used insights to refine marketing strategies and sales approaches.Campaign Management: Planned and implemented marketing campaigns across various channels (digital, print, events) to drive brand awareness and customer engagement. Achieved a 9% increase in campaign ROI.Client Relationship Management: Cultivated and maintained strong relationships with clients and key stakeholders, ensuring high levels of satisfaction and repeat business.Sales Reporting: Monitored sales performance and prepared detailed reports on sales metrics, market trends, and campaign effectiveness for senior management.Collaboration: Worked closely with cross-functional teams including product development, customer service, and finance to align sales and marketing efforts with overall business goals. Show less