Harshada Shetty Email & Phone Number

Dubai, Ae

Dubai, United Arab Emirates

Dubai, United Arab Emirates

Leading and driving sales activities in the MENA market, focusing on both direct sales and sales to advertising/media agencies. Successfully managing the entire sales cycle, from prospecting to closure.Building and nurturing strong relationships with key decision-makers at brands and agencies, establishing trust and positioning our portfolio of Pokkt Gaming and performance solutions.Achieving exceptional results, with a track record of closing $500k USD worth of business across new and existing clients.Playing an active role in product and offer presentations, effectively pitching our solutions to prospective clients and agencies.Utilizing data-driven insights and sales statistics to formulate effective sales strategies and drive desired growth.Executing the go-to-market strategy for full-funnel marketing solutions, ensuring successful market penetration and revenue generation.

Dubai, United Arab Emirates

Leading programmatic and direct advertising strategy alongside the media agencyEstablish regional relationships with ad tech partners.Proactively identifying emerging media opportunities and co-create a solid innovation roadmap together with the agency.Closed revenue worth 400k USD across productsCollaborating and educating internal partners and stakeholders on the evolution of ad technology, what’s leading in the marketplace and what tech can be utilized Evolve platform KPIs and reporting as learnings dictate.Formulating and executing end to end creative tests with the goal of driving personalisation, relevance and improvement creative engagement. Understanding of digital channels measurement and ability to connect the relevant digital KPIs with overall marketing and business objectives.

Dubai, United Arab Emirates

Responsible for revenues across key agencies in GCC region viz. OMG, DAN, GroupM, Havas, Publicis & MCN and tier 2 partnerships for key accounts of performance, programmatic branding solutions.Creating strong business relationships and develop a sense of team with the AE’s & AD's and assist with prospecting, building plans, negotiating and closing deals.Firmly established TMV as a leading brand building and performance driving platform in the eyes of all agency constituents.Developed an internal business planning processes and cadences that drive tight alignment and collaboration across multiple stakeholders Create scalable programs that drive growth and align to agency business needs, while leveraging TMV solutions to achieve success.Appreciated for the yearly performance and promoted to a senior position within a year

Dubai

Dubai, United Arab Emirates

Dubai, United Arab Emirates

In partnership with client and agencies, to identify, create, and implement marketing solutions grounded on achieving measurable business resultsResponsible for businesses and maintaining relationship with key agencies for video advertising on mobile and programmatic platforms viz. OMG Group, Dentsu Group and Group MEnsure YOY growth for current advertisers & develop business plans and sales strategy to support the existing clients.Initiate and coordinate development of action plans to penetrate in new market & serve as an external product consultant educating clients and agencies on product solutions and best practicesAppreciated for the yearly performance and promoted to a senior position within a year.Serving as the primary liaison between operational management and the marketing/agency team for assigned projects and marketing.

Dubai

Conduct extensive market research to analyze and assess market potential for each company, and develop sales and marketing strategies to achieve success. Develop sales planners and research on potential advertisers/contributors. Initiate large cold calls and mass emailing to direct leads as well as media agencies. Liaise with section Editors and support services divisions on the process of the digital promotion. Work closely with media/PR agencies to establish/develop/maintain excellent relationship with media planners across agencies like OMG, GroupM, DAN etc.

Mumbai Area, India

Analyze latest marketing trends to develop an integrated sales program. Responsible to develop new creative business ideas to maximize & grow the revenue from existing businesses and acquire new businesses. Maintain consistent contact with media agencies and clients to provide customized solutions to promote their products and services on the digital platform Develop integrated digital strategy for clients comprising of social media, website, SEO, SEM etc. Focused on winning back lost key accounts which required higher levels of managerial and negotiating skills, strong customer service and an excellent understanding of client needs and satisfaction. Assisted Account Managers with initial contact and introductions to key decision- makers within primary accounts and public service sectors.

Mumbai Area, India

Developing and executing marketing & media plans and formulating strategic marketing activities for B2C market with focus to maximize ROI Working on 360 degree marketing promotion which includes Acquisition, Engagement and Retention.Drive entire journey of Omni-channel – Seamless experience of online to offline and vice-versa.Plan and execute all performance based marketing such as Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, email Marketing, Display Advertising, App promotion etc.Manage allocation of the entire marketing spend on various channels based on analysis to ensure maximum ROI with minimum spends are achieved.Work toward designing the promotion plan which include major attention to top and bottom of the funnel Manage affiliates & alliances and optimize marketing initiatives to achieve desired resultsUtilize strong analytical ability to evaluate customer persona & journey across multiple channels and enhance customer experience Recommend & implement technical platforms required to execute planned content marketing and social media strategiesCollaborate with agencies and other vendor partners to maintain harmony and optimize ROI