I worked primarily on B2B clients and understood the end to end process of a lot of digital marketing verticals.

Had the opportunity to work as a project lead on B2B and B2C accounts alongside learning and implementing digital marketing practices across platforms like META and LinkedIN.Some of the brands I've worked on include - Chola MS, AWE Foods, Oriental Yeast India, and Sandiva.

Owing to my passion for the written word, I decided to pursue content marketing. Over the course of three years, I have worked across B2B and B2C brands in varied service and product related industries including EdTech, Food&Beverage, Technology, Digital Marketing, Interior Design, Beauty etc. Projects completed include - - Website Content - Social Media Marketing- Social Media Advertising - Blog (SEO based) Writing - LinkedIn Marketing- Content Strategy- Branding

About the company: Leading suppliers of indoor and outdoor play products catering to children (primarily 2-8yrs). With 25 years of Industry Knowledge, we have a brand portfolio that focuses on quality and economy of products. Role: - Overseeing all Operations.- B2B Lead generation - Business Acquisition- Establishing and Overseeing Digital Marketing

- Joined as a tax analyst for the US Compliance. - Worked in over 5 engagements in Tax Preparation. - Actively volunteered as a member of the CSR team, carried out three initiatives successfully as a team. - Progressed to the role of Advanced Analyst.

- Writing website content for three clients.- Generating ideas for social media channels for 1 client.

- Worked closely with the CPO on content for Email Marketing Campaigns.- Coordinated with mentees on any queries/issues they were facing.- Undertook execution of Email Marketing Campaigns for all courses. - Mentored a team of 2 on CRM roles and responsibilities.