• Pulled and analyzed monthly reports from Marketo and Salesforce for performance measurements.• Designed and implemented marketing operations structures for campaigns, including: • Email Bounce Management System • GDPR Compliance • Lead Scoring and Lead Source Management • Standardization and Normalization campaigns• Applied best practices for managing and executing webinar/event programs.• Managed B2B email tracking, reporting, and database growth to support email marketing and sales efforts.• Researched and implemented deliverability measurement tools to improve inbox placement and performance metrics.• Collaborated with marketing managers to identify new opportunities for inbound lead generation, optimization, and A/B testing.• Developed workflows, validation rules, field creation, and template creation within Salesforce.com.• Created detailed SFDC reports and dashboards for data insights and performance tracking.• Effectively communicated with clients and key stakeholders to ensure project alignment and success.• Provided knowledge transfer and ongoing support to junior team members for skill development and task execution.

• Created emails, landing pages, Marketo forms, and landing page templates for asset promotion in Marketo.• Segmented target audiences for email marketing campaigns and implemented industry best practices.• Developed and managed Marketo programs, Salesforce.com campaigns, and smart campaigns (trigger/batch).• Performed list cleaning and imports for content syndication and third-party webinar integrations.• Generated weekly and monthly reports, including email performance, link metrics, conversion rates, and lead/contact/campaign member reporting in Salesforce.com.

• Built and maintained contacts with potential clients to generate new business opportunities.• Updated and managed a prospective client database for ongoing business development efforts.• Conducted calls with new business leads to explore opportunities and build relationships.• Maintained in-depth knowledge of all company products and service offerings to effectively communicate value to potential clients.

• Built and maintained contacts with potential clients to generate new business opportunities.• Updated and managed a prospective client database for ongoing business development efforts.• Conducted calls with new business leads to explore opportunities and build relationships.• Maintained in-depth knowledge of all company products and service offerings to effectively communicate value to potential clients.

• Generated leads and developed new business opportunities.• Conducted product trials for lubricants and cutting tools to explore and develop new applications.• Managed key accounts in the region, including Hero Motocorp, Panasonic Life Solutions, Victora Auto, Hamilton, and Rockman.• Resolved customer grievances related to cutting oil, ensuring high levels of customer satisfaction.• Managed payment collections and relevant documentation.• Maintained strong relationships with existing customers to ensure long-term partnerships.

Turbine Assembly Department