Harshita Didwania Email & Phone Number

Los Angeles, CA, US

Seattle, Washington, US

Seattle, Washington, US

• Utilized data analytics tools and techniques to monitor key product metrics, track user behavior, and identify areas for product optimization and enhancement
• Contributed to post-launch analysis (like A/B Testing using chi-square and t-tests) and feedback sessions to gather insights for iterative product improvements with PMs, resulting in increased customer satisfaction and.
• Helped the data scientists define and create a user persona model that can be used by the product managers while making decisions
• Worked on a project to build a value-based metric for one of the products showing customer success to help the Product Marketing team and a win rate index to track customers on a regular basis.
• Creating a Product Engagement Score for users to identify at-risk and power users to help adoption and retention of customers

Royal Oak, Michigan, US

• Work with Business Analytics & Insights and Data Engineers in making effective decisions about the inner workings of our marketplace
• Contribute to solving the complex problems by developing new metrics that uniquely define & track subtle, nuanced decision making
• Developing paid media marketing & operational warehouse insights for our clients like Amazon, Adidas, Wayfair, etc using advanced SQL, Python & Tableau skills and assisting the clients with analysis on their major KPIs.
• Participate in cross-functional teams’ initiatives to improve and optimize the master pipelines using Matillion, Python

Orange County, CA, US

• Designed requirements to identify success metrics for a predictive model used in the analysis of cryptocurrency sentiment and curbed the accuracy up to 73% using business & data analytics
• Co-ordinated effectively with the team of Software Engineers & stakeholders to deploy the analysis and sentiments on the company website and tracked the business process improvements
• Collaborated with engineers to make the widgets more appealing using HTML and D3.js and in turn increasing the conversion rate by 7%

Belmont, CA, US

• Developed analytical dashboard using communication data display metrics like Volume of data transferred using the corporate network, number of systems with known vulnerabilities & mean time – to detect & respond in.
• Investigate, analyze & review security & fraud alerts through Hadoop scripting & Cloudera Impala to reduce false threats.
• Work closely with Data Engineers & Operations team to reduce operational threats & fraud alerts in cloud communications.

Fullerton, CA, US

• Accessed datasets in SQL by writing queries, handling missing values, defining relationships and normalizing data
• Performed data preprocessing on the data for handling missing & duplicate values
• Summarized data using Pivot tables, Vlookups and generated reports in Excel

Orange County, CA, US

• Developed predictive model to forecast changes in crypto market & how it compares to other assets around the world in real-time.
• Anticipate where the markets are heading with 360-degree sentiment analysis encapsulating social media, news, and forums by integrating text from multiple sources & performing web scrapping & data preprocessing for.

Master'S Degree, Management Information Systems, Analytics

Bachelor Of Engineering, Electrical, Electronics And Communications Engineering