Hashan Wickramasinghe Email & Phone Number

Sri Lanka

Melbourne, Victoria, Australia

- Lead - Performance Marketing and Advertising [Google, LinkedIn, Meta]- Lead - Social Media Marketing [LinkedIn, YouTube, Pinterest, X(Twitter), Facebook, Instagram]- Project Owner - Customer Data Management [GCP, BigQuery, Jitsu/Airbyte, GA4, Indicative, Amplitude, Siddi]- Project Owner - User Profiling and Behavioural Analytics- Project Owner - AI Customer Support Agent- Project Owner - Insider Community Project [Slack, MS Teams]- Project Owner/Developer - RAG based AI Content Generation Tool [Python, Langchain, Langgraph, OpenAI, Chroma/Superbase, Streamlit, Fast API, Gemini, Hugging Face, DSPy, OpenGPTs]- Growth Marketing & ACQ [Paid, Social]- ROI Attribution, Retention Datapipline and Visulisation [GA4, Looker Studio, Python, Pandas, PySpark, LIDA, Streamlit, Plotly, Seaborn, PyGWalker, BigQuery]- Meetings and Workshops Pro-Template Design- Brand development, repositioning and marcom touchpoint project

Colombo, Western, Sri Lanka

Clients: HSBC, Singapore Airlines, HP, LankaPay, Velvet, Orange IT, Orel Corporation, Lanka Hospitals, Colombo Port City• Management and development of relationships with the clients• Total quality control for all output delivered to the client• Ensure best practices and processes across the digital team for the consistent delivery of projects• Full management of financials – budget control and forecasting• Manage, mentor and grow your team, while maintaining a strong breadth of knowledge across all digital platforms• Work closely with other disciplines/SBUs to provide 360 solutions to clients• Work closely with the OMG global network, keeping up-to-date with network tools, processes, etc.

Product Marketing• Manage and lead the Marketing Mix for VEZOLVE Saas products.• Work with the product development team to identify and develop new features and improvements based on consumer feedback• Brand building for VEZOLVE and VEZOLVE Saas products• Awareness creation and community building for VEZOLVE including email database, sms database, social community, etc…• Manage marketing collateral development for VEZOLVE Saas products• Integrated campaign planning and management for VEZOLVE Saas products• Lead generation for VEZOLVE products• Demand (subscriptions) generation for VEZOLVE Saas products• Budgeting, Marketing calendar and resource planning• Develop an internal marketing team for VEZOLVE Saas products• Internal process improvement within the marketing operations• Develop a data gathering, insight generation and data-driven decision-making process for the marketing team• Working with HR for talent sourcing and skill development• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate• Collaborate with VEZOLVE Media team and other partners • Product innovations

Phoenix, Arizona, United States

Clients - Cenports, ActiveBooks, purpleERM, purpleHCM, salesGen CRM• Planning integrated campaign strategies for VEZOLVE Media clients• Brand management for VEZOLVE Media clients• Performance campaigns for VEZOLVE Media clients• Growth planning for VEZOLVE Media clients• SEO for VEZOLVE Media clients• Analytics and tracking for VEZOLVE Media clients• CRO for VEZOLVE Media clients• Content Strategies for VEZOLVE Media clients• Data management, dashboards, and reporting for VEZOLVE Media clients• Email Marketing for VEZOLVE Media clients

Colombo District, Western, Sri Lanka

Clients: Pizza Hut, Sampath Bank, London Stock Exchange Group, IFC - World Bank, NDB Wealth Management, Kotra Pharma, MD (Lanka Canaries), Dankotuwa, 1990 Suwaseriya, DocOnCall, Venture Engine, Women in Management, Mahindra, Ansen AgricultureOverlook the team in following areas.- Brand building and positioning for the Agency and it's clients- Digital marketing planning for the Agency and it's clients- Customer journey and touchpoints - strategic planning, monitoring and optimisation- NPD and launch campaigns - planning and execution- Promotional campaign - planning and execution- Social media management for the Agency and it's clients- Digital advertising and conversion funnel development, management and optimisation- Online crisis and reputation management- E-commerce implementation planning, monitoring and optimisation- Loyalty marketing and community development

Sri Lanka

Clients: Pizza Hut, Sampath Bank, London Stock Exchange Group, IFC - World Bank, NDB Wealth Management, Kotra Pharma, MD (Lanka Canaries), Dankotuwa, 1990 Suwaseriya, DocOnCall, Venture Engine, Women in Management, Mahindra, Ansen Agriculture

Sri Lanka

Clients: Pizza Hut, Sampath Bank, London Stock Exchange Group, IFC - World Bank, NDB Wealth Management, Kotra Pharma, MD (Lanka Canaries), Dankotuwa, 1990 Suwaseriya, DocOnCall, Venture Engine, Women in Management, Mahindra, Ansen Agriculture

Sri Lanka

Performance Marketing for Matific- Global/Regional/Locale Markets- B2B/B2C/ABM- Lead Gen/eCommerce- SEM/Social/App- Quicksight/Google Analytics/Appsflyer- PageSense- PipelineDeals

Nugegoda

 Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organizations Contributing to the strategic planning of an annual or long term marketing plan to drive forward agreed company objectives. (Creating Analysis Reports, Creating Marketing Mixes, Integrated Marketing Communication Mixes, Digital Marketing Mixes, etc…)  Communicating with target audiences and managing customer relationships Sourcing and identifying advertising opportunities Managing Social Media and Online Presence  Building and maintaining contacts with the media Writing and distributing press releases, newsletters, etc… Managing the production of marketing materials, including banners, logos, leaflets, posters, flyers, websites, software applications, newsletters, e-newsletters, blogs, etc.... This can involve writing and proofreading copy, and liaising with designers and printers Arranging for the effective distribution of marketing materials Maintaining, building and updating customer databases CRM, Marketing Automation & Service Desk Organizing and attending events such as conferences, seminars, receptions and exhibitions Developing strategic relations to secure sponsorship to assist with the publicity and funding of marketing projects Carrying out market research and customer surveys to assess demand, brand positioning and awareness, for example using customer questionnaires and focus groups Managing budgets Evaluating marketing campaigns Monitoring competitor activity Supporting the marketing manager, and other colleagues.

Metro

Client Relationship ManagementTeam ManagementRecruitmentHeadhuntingTeam Sales Portfolio ManagementBusiness PlanningInsurance MarketingPersonal Sales Portfolio Management

Client Relationship ManagementProspectingBusiness PlanningMaintaining Sales Portfolio

Master Of Science - Msc, Strategic Marketing

Understanding the Behavioural elements of Marketing: Knowing Your Consumer Modern Market Research Strategic Global Marketing Sales and Key.

Postgraduate Diploma In Marketing, Marketing/Marketing Management

Activities and Societies: Student Committee 2015 - Assistant Secretary | Student Committee 2016 - Treasurer

Bachelor Of Science (Bsc), Computer Systems And Networking

Activities and Societies: Member of the Student Guild

Entreprenuership And Small Business Management, Business Administration And Management, General

The Certificate In Professional Marketing, Marketing/Marketing Management, Digital Marketing,, Marketing - A, Integrated Communications - B, Digital Marketing - B

Mobile App Analytics Fundamentals, Digital Marketing

High School, High School/Secondary Diplomas And Certificates

Career Track, Data Scientist With Python

Diploma In Counselling & Applied Psychology, Counseling Psychology