Hasna Amelia Sal Sabila Email & Phone Number

West Java, Indonesia

Jakarta Timur, Jakarta Raya, Indonesia

• Created 50+ educational and promotional content pieces (including content pillar, content reference, and content brief)
• Applied SEO techniques, achieving a 4.5K% increase in post views from FYP TikTok content and a 245.6% reach increase on Instagram.
• Met monthly KPI targets, collaborated with internal and external teams, maintaining professional work ethics.

Malang, Jawa Timur, Indonesia

• Generated 20+ content ideas for @mejakita on Instagram and X, focusing on university entrance preparation and peer-to-peer learning.
• Posted content according to a strategic schedule based on Meta Business Suite analysis.
• Maximized exposure and engagement with the target audience, achieving a 15% increase in reach, an 89.5% engagement rate, and 14.5K impressions on X compared to the previous 90-day period.

• Guided 60+ new Universitas Padjadjaran students divided into 2 large groups in JATIDIRI development during the Olah Kreativitas Mahasiswa (OKK) program.
• Conducted regular reflection activities to reinforce JATIDIRI values among new students.
• Observed and evaluated new students' behavior related to JATIDIRI values, using the data as individual assessment benchmarks.*JATIDIRI: Jujur dan Bermoral, Bermanfaat, Tangguh, Komunikatif. Peduli Sosial dan.

• Created 20 Instagram posts based on research from the Social Media Specialist for 2 clients: Shirokuma.ina (@shirokuma.ina) and RSIA Pura Raharja (@rs.puraraharja).
• Organized relevant content focused on client needs, ensuring the messages resonated with the target audience.
• Enhanced content quality by incorporating positive feedback from the audience, contributing to increased brand awareness, product marketing, and education.