Muhammad Hassam Haroon Email & Phone Number

United Arab Emirates

GrubTech provides a cutting-edge SaaS platform for cloud kitchens and restaurants, integrating POS, delivery, and kitchen automation into a single, efficient ecosystem.Key Contributions:Led the redesign of GrubTech’s operational dashboard, resulting in a 30% increase in task efficiency for kitchen operators.Introduced AI-driven user flows for order management, reducing delivery delays by 15% and optimizing driver allocation.Conducted comprehensive usability research with… Show more GrubTech provides a cutting-edge SaaS platform for cloud kitchens and restaurants, integrating POS, delivery, and kitchen automation into a single, efficient ecosystem.Key Contributions:Led the redesign of GrubTech’s operational dashboard, resulting in a 30% increase in task efficiency for kitchen operators.Introduced AI-driven user flows for order management, reducing delivery delays by 15% and optimizing driver allocation.Conducted comprehensive usability research with multi-regional stakeholders, aligning the platform’s features with market-specific requirements.Impact:Enabled GrubTech to achieve a 40% YOY growth in user adoption across emerging markets by delivering a seamless and scalable user experience. Show less

United Arab Emirates

Lemon Adverts specializes in creative digital solutions, offering services like app development, branding, and interactive media campaigns for SMEs and global clients.Key Contributions:Designed intuitive e-commerce platforms that increased conversion rates by 25%, driving revenue growth for retail clients.Developed scalable, responsive UI frameworks for mobile apps, reducing design-production time by 40%.Conducted A/B testing on campaign prototypes, providing data-driven… Show more Lemon Adverts specializes in creative digital solutions, offering services like app development, branding, and interactive media campaigns for SMEs and global clients.Key Contributions:Designed intuitive e-commerce platforms that increased conversion rates by 25%, driving revenue growth for retail clients.Developed scalable, responsive UI frameworks for mobile apps, reducing design-production time by 40%.Conducted A/B testing on campaign prototypes, providing data-driven insights that improved user engagement metrics by 20%.Impact:Elevated client satisfaction and project delivery standards, resulting in long-term partnerships and a 15% increase in repeat business for Lemon Adverts. Show less

United Arab Emirates

Sharjah

The Government of Sharjah leads digital transformation initiatives to enhance G2G & G2C engagements in the UAE.Key Contributions:Designed user-friendly service portals, reducing service request resolution times by 40% and improving accessibility.Conducted inclusive design workshops to ensure compliance with international accessibility standards, broadening user reach.Implemented iterative design testing, increasing adoption rates of digital services by… Show more The Government of Sharjah leads digital transformation initiatives to enhance G2G & G2C engagements in the UAE.Key Contributions:Designed user-friendly service portals, reducing service request resolution times by 40% and improving accessibility.Conducted inclusive design workshops to ensure compliance with international accessibility standards, broadening user reach.Implemented iterative design testing, increasing adoption rates of digital services by 30%.Impact:Contributed to Sharjah’s vision of becoming a digitally connected Emirate, fostering trust and convenience for its residents. Show less

Muscat Governorate, Oman

Havas is a global marketing leader delivering integrated advertising, branding, and digital transformation solutions to top-tier clients.Key Contributions:Designed immersive digital experiences for high-profile clients, resulting in a 20% increase in campaign engagement rates.Created multi-platform UX solutions that streamlined cross-channel campaign workflows, saving clients 30% on execution time.Conducted usability audits to optimize web and app performance, directly… Show more Havas is a global marketing leader delivering integrated advertising, branding, and digital transformation solutions to top-tier clients.Key Contributions:Designed immersive digital experiences for high-profile clients, resulting in a 20% increase in campaign engagement rates.Created multi-platform UX solutions that streamlined cross-channel campaign workflows, saving clients 30% on execution time.Conducted usability audits to optimize web and app performance, directly reducing bounce rates and enhancing user satisfaction.Impact:Positioned clients for market success through innovative design solutions, driving measurable growth and solidifying brand loyalty. Show less

Dubai, United Arab Emirates

IMPACT BBDO is a renowned creative agency, delivering award-winning advertising campaigns and innovative digital solutions across the MENA region.Key Contributions:Directed UX strategies for multi-market campaigns, ensuring cohesive user experiences and driving a 15% increase in online conversion rates.Designed user-friendly interfaces for high-traffic websites, improving time-on-site by 20% and reducing friction in user journeys.Developed wireframes and high-fidelity… Show more IMPACT BBDO is a renowned creative agency, delivering award-winning advertising campaigns and innovative digital solutions across the MENA region.Key Contributions:Directed UX strategies for multi-market campaigns, ensuring cohesive user experiences and driving a 15% increase in online conversion rates.Designed user-friendly interfaces for high-traffic websites, improving time-on-site by 20% and reducing friction in user journeys.Developed wireframes and high-fidelity prototypes for flagship projects, accelerating client approval cycles by 30%.Impact:Delivered exceptional design solutions that enhanced campaign effectiveness, earning recognition for creativity and results-driven execution. Show less

Dubai

Al-Futtaim is a diversified conglomerate, providing innovative solutions across automotive, retail, and real estate sectors.Key Contributions:Redesigned Al-Futtaim’s e-commerce platforms, improving checkout conversions by 20% and driving significant revenue growth.Conducted ethnographic research across automotive buyers to refine dealership UX, leading to a 15% increase in lead generation.Launched integrated digital experiences across touchpoints, ensuring consistent… Show more Al-Futtaim is a diversified conglomerate, providing innovative solutions across automotive, retail, and real estate sectors.Key Contributions:Redesigned Al-Futtaim’s e-commerce platforms, improving checkout conversions by 20% and driving significant revenue growth.Conducted ethnographic research across automotive buyers to refine dealership UX, leading to a 15% increase in lead generation.Launched integrated digital experiences across touchpoints, ensuring consistent customer engagement and retention.Impact:Played a vital role in modernizing Al-Futtaim’s digital ecosystem, contributing to its reputation as a market leader in customer experience. Show less

Dubai

Responsible for the creation of all online visual design, including typography, visual concept, logo and icon design for interactive platforms while communicating and coordinating with the information architect, copywriter and production artists to ensure that the visual design communicates the desired message, and functions successfully for varying technical and performance specifications.

Karachi

Creative delivery across image and logo production, layouts for print media, websites and exhibition signage

Karachi School Of Arts, Communication Design

Bachelor Of Commerce, Commerce