As a co-founder of two companies in the market research space, PTR and matos.ai, I bring a decade of experience of various research methodologies to help clients with their market analysis requirements. At PTR, a specialised market research firm, we work closely with various Fortune-500 blue-chip clients on global market studies within the Power Grid and New Energy segments. Our expertise include areas such as Power Grid Equipment, Distributed Energy Resources (DERs), Digital Asset Management Systems, and the impact of increased E-Mobility on the power grid ecosystem.At matos.ai, a data science company, we help market analysts automate their day-to-day secondary research with the power of AI. Knowing how the market research works and where it can just be a pain to get the job done, our goal with matos.ai is to make the life of market analysts easier. Prior to starting these companies, I worked at IHS Markit (now S&P Global). I earned a MS. in Power Engineering from the Technical University of Munich (TUM) and a BS. in Electrical Engineering from the Lahore University of Management Sciences (LUMS). Additionally, I completed my Honors Degree in Technology Management at the Center for Digital Technology & Management (CDTM). With my strong tech background and extensive experience in the market research sector, I am committed to delivering high-quality research insights and innovative solutions to help clients stay ahead in these dynamic times.